Thursday, November 16, 2017

HAPPY 185th BIRTHDAY, LONGINES! ONE OF SWITZERLAND'S MOST RELIABLE AND AFFORDABLE SERIOUS WATCHES

KEE@FSWMAG.COM


LONGINES






Longines launches new Record collection and celebrates its 185th Anniversary in Beijing

Longines launches new Record collection and celebrates its 185th Anniversary in Beijing


Beijing (China) / Saint-Imier (Switzerland), 16 November 2017 - Swiss watch brand Longines celebrated its 185th Anniversary in Beijing, commemorating a legacy of tradition, elegance and performance at a grand gala evening in the capital's historic Imperial Ancestral Temple (Taimiao). Headlining the event was the official launch of the Record collection, the latest emblem of the brand's watchmaking expertise, as well as the announcement of the new Chinese Brand Ambassador for Longines, Zhao Liying - a leading star in the Chinese cinematic universe.







Record collection watches

Record
This year, Longines is celebrating its 185th anniversary, and is taking the opportunity to present its new Record collection. In the Saint-Imier company's purest watchmaking tradition, these automatic models combine classic elegance and excellence, aspiring to become the spearheads of the brand. And there is no shortage of arguments for these exceptional timepieces, whose movement includes a single-crystal silicon balance spring with unique properties. A first for Longines, it is certified as a "chronometer" by the Swiss Official Chronometer Testing Institute (COSC), a designation awarded to all of the pieces in the Record collection.







For more information, please contact
Longines International Public Relations
2610 Saint-Imier, Switzerland




LONGINES

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