WeChat from China was officially launched in Malaysia at Neverland in KL! Left; WeChat Brand Ambassador Lisa Surihani, Poshu Yeung Vice President of Tencent International Business, Ba U Shan-Ting president of Domino's Pizza Malaysia and Singapore and top star Shaheizy Sam, WeChat Brand Ambassador
Poshu Yeung, vice-president of WeChat International Business
WeChat ambassadors for Malaysia Lisa Surihani and Shaheizy Sam
WECHAT
OFFICIALLY LAUNCHED IN MALAYSIA!
Popular
app launched concurrently with Bahasa Malaysia TVC and
appointment
of Brand Ambassadors
02 April 2013 was an exciting day for users
of WeChat, the popular and hip mobile social
communications app that has taken the world by storm.
Not only did it mark WeChat’s official launch in Malaysia, the company’s first
ever Bahasa Malaysia television commercial starring local celebrities and
WeChat ambassadors Lisa Surihani and Shaheizy Sam also made its debut.
Three versions of the Bahasa Malaysia
TVC were developed to bring the fun and convenience of WeChat to a larger
segment of the local Bahasa Malaysia speaking market. The 30-second TVCs will
be aired in April 2013 over four channels, namely TV3, TV9, Astro Prima and
Astro Ria.
Present at the launch was Mr. Poshu
Yeung, Vice President of Tencent International
Business, a leading provider of comprehensive
Internet services in the world.
Also sharing the stage were WeChat Malaysian ambassadors Lisa Surihani and
Shaheizy Sam and Mr Ba U Shan-Ting, President of Domino’s Pizza Malaysia &
Singapore, one of WeChat’s partners.
Commented Mr. Poshu Yeung of WeChat,
“When we launched WeChat in January 2011, the app garnered a worldwide user
account of more than 300 million in just over two years, one of the fastest growing mobile social
communications apps.”
Made available to Malaysians in June
2012, the free mobile social communications platform which supports sending live chat,
voice, video, photo and text messages, went on to quickly gain popularity among local
user accounts. The popularity of WeChat among Malaysians has resulted in the
app ranking No.1 in both the iOS Appstore social networking free category and
Android Google Play communication free category for one year, and has also
ranked very high in overall free category.
"We believe this is because Tencent is
committed to providing value to users and enhancing the quality of their lives.
This simple philosophy has helped us grow to be one of the top internet companies in the world. WeChat is one way that
Malaysians can enjoy the benefits of the value-added internet and mobile
services that we provide,” commented Mr. Yeung on WeChat’s popularity in
Malaysia.
“Our recent entry into Malaysia has
also opened up fresh opportunities to work with several giants across various
industries. One notable partnership is with Domino’s Pizza. At the end of the
TVC, you can find a short promotional scene featuring our valued partner.
WeChat users who follow Domino’s official account, will, upon redeeming a
coupon code at Domino’s website and iPhone app (online) be entitled to purchase
a second regular pizza for RM1 with the purchase of a regular pizza at standard
price,” added Mr. Yeung.
Mr. Ba U Shan-Ting, President of
Domino’s Pizza Malaysia & Singapore, said, “Domino’s Pizza is dedicated to
providing quality products and services and we are always looking for
opportunities to build on this reputation
for excellence. As we maintain our drive to create more value and more
convenience for our customers, our partnership with WeChat is certainly a step
in the right direction and we are very pleased to offer
this exclusive promotion for WeChat users. At the same time, we hope it will
also encourage Domino’s fans to try this excellent free social networking
mobile application, which is fast becoming one of the top smartphone apps
available.”
Supported on Wi-Fi, 3G, and 4G data
networks, WeChat can be downloaded free of charge for iOS, Android, Symbian,
BlackBerry and Windows Phone devices. WeChat is also available for global use
by supporting up to 17 languages including English, Chinese, Indonesian,
Portuguese, Thai, Vietnamese, Russian and Bahasa Malaysia. For downloads and
more information, please visit: www.wechat.com
About WeChat
WeChat
is a mobile social communications platform designed for smartphone users. This
application allows
the users to send free text, voice messages, emoticons, picture, video, and
other files. Users can also do video-chat, add new friends through its social
features, utilize location-based
services, and share their stories through the unique
‘Moments’ feature in the form of photos, and URL links. WeChat application is
available for iOS, Android OS, Symbian, BlackBerry and Windows Phone users.
Note that not all features are available for different platforms.
About
Domino’s Pizza
Globally,
Domino’s Pizza, Inc. operates a network of over 10,000 owned and franchised
stores throughout the U.S. and international markets. Domino’s is the world’s
leading pizza delivery company committed to leading the industry in product
quality and operational excellence.
Domino’s Pizza
Malaysia is the award winner of the 2009, 2010, 2011 & 2012 Gold Franny
Award, a distinguished Achievement Award of the
International Franchise Association at the Worldwide Rally Las Vegas in May.
In Malaysia,
Domino’s Pizza is managed by master franchise holder, Dommal Food Services Sdn
Bhd. To date, there are 104 Domino’s Pizza stores. Customers can call
Domino’s at 1-300-888-333 or log on to its website at www.dominos.com.my to place their orders.
The
unique ordering platforms offered by Domino’s Pizza, which also includes
Domino’s iPhone app, provide customers with convenient ordering options.
Up-to-date information on offers and promotions is also available on Domino’s
Facebook page at http://www.facebook.com/DominosMY.
Now customers can even track the progress of their pizzas live using Domino’s
Great Pizza Service (GPS) tracker from the moment their order is placed until
it reaches their door. Domino’s WeChat Official Account: DominosMY
02 April 2013 was an exciting day for users of WeChat, the
popular and hip mobile social communications app that has taken the world by
storm. Not only did it mark WeChat’s official launch in Malaysia, the company’s
first ever Bahasa Malaysia television commercial starring local celebrities and
WeChat ambassadors Lisa Surihani and Shaheizy Sam also made its debut. Three
versions of the Bahasa Malaysia TVC were developed to bring the fun and
convenience of WeChat to a larger segment of the local Bahasa Malaysia speaking
market. The 30-second TVCs will be aired in April 2013 over four channels,
namely TV3, TV9, Astro Prima and Astro Ria.
Grace Oon and Kee Hua Chee ready for the WeChat launch at Neverland
Grace Oon scanning her WeChat app
HOT DANCERS REVVING UP THE CROWD AT THE LAUNCH OF WECHAT IN MALAYSIA AT NEVERLAND CLUB
Poshu Yeung, vice-president of Tencent International Business
Chinese song performance by Vivian Chua
Hot, young singer Henley Hii joining Vivian Chua for a duet
Henley Hii was a big hit with WeChat guests
1st GAME SESSION
Grace Oon scanning her WeChat app
HOT DANCERS REVVING UP THE CROWD AT THE LAUNCH OF WECHAT IN MALAYSIA AT NEVERLAND CLUB
Poshu Yeung, vice-president of Tencent International Business
Chinese song performance by Vivian Chua
Hot, young singer Henley Hii joining Vivian Chua for a duet
Henley Hii was a big hit with WeChat guests
1st GAME SESSION
Emcee Rudy the wellknown radio deejay hosted the evening and conducted the games. Each male and female had to answer a general question and the group that had the most winners with correct answers won! But all 10 received prizes anyway!
SHOWTIME BY AWI REFAEL
Er, I think she was facing the wrong direction as Awi Rafael was behind, not in front of her
1 hot singer and 2 hotter guests
Awi Rafael retreated to the back since no one was taking his photos except me
This guest even used the stage as a seat
Now she checks her manicured nails
Live interaction between Awi Rafael and audience
Finally she decides to photograph Awi Rafael! See, if you wait long enough, someone will take your photos!
Yes, she really was taking his photos and not pretending!
2ND GAME SESSION
Riudy getting the contestants ready. All they need do was answer questions and the first to answer 2 correctly win the Iphone!
This handsome, tall guy won! Wonder who he was saluting?
Thought he was giving the guy in blue but he wasn't
They ain't heavy, they are my presents
Handsome Eric and pretty lassie
Eric's shimmery jacket was much admired
Kee Hua Chee and model Sam
Dishy brothers Sam and Eric
Poshu Yeung the vice-president of Tencent International Business with WeChat girls
The movers and shakers of WeChat
One for the album!
THE END
1 hot singer and 2 hotter guests
Awi Rafael retreated to the back since no one was taking his photos except me
This guest even used the stage as a seat
Now she checks her manicured nails
Live interaction between Awi Rafael and audience
Finally she decides to photograph Awi Rafael! See, if you wait long enough, someone will take your photos!
Yes, she really was taking his photos and not pretending!
2ND GAME SESSION
Riudy getting the contestants ready. All they need do was answer questions and the first to answer 2 correctly win the Iphone!
This handsome, tall guy won! Wonder who he was saluting?
Thought he was giving the guy in blue but he wasn't
They ain't heavy, they are my presents
Handsome Eric and pretty lassie
Eric's shimmery jacket was much admired
Kee Hua Chee and model Sam
Dishy brothers Sam and Eric
Poshu Yeung the vice-president of Tencent International Business with WeChat girls
The movers and shakers of WeChat
One for the album!
THE END
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