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The popular
Bangkok luxury shopping mall, Siam Paragon, has emerged as the world’s
most Instagrammed location of 2013. This is the second year in a row that
a Thai location has topped the list. In 2012, the chart-topper was
Bangkok’s Suvarnabhumi Airport.
Siam Paragon was Number Two on the list in 2012,
and has risen to Number One in 2013. Although Suvarnabhumi Airport has
dropped to Number Nine in this year’s list, Thailand is still the only
country outside the United States with two locations on the list.
The
most Instagrammed locations of 2013
1.
Siam Paragon, Bangkok
2.
Times Square, New York
3.
Disneyland, Anaheim, California
4.
Bellagio Fountains, Las Vegas
5.
Disney World Florida
6.
Staples Centre, Los Angeles
7.
Central Park, New York
8.
Dodger Stadium, Los Angeles
9.
Suvarnabhumi Airport (BKK), Bangkok
10. The
High Line, New York
As Instagram is hugely popular with global tourists,
both Siam Paragon and Suvarnabhumi Airport have provided visitors with
extensive opportunities for attractive photographic backdrops featuring a
range of cultural, floral and architectural icons of Thailand.
Both have taken advantage of their locations as
major transportation hubs and the global technological revolution to
generate millions of dollars worth of free publicity for Thai travel and
tourism.
Siam Paragon is located at the primary interchange
station of Bangkok’s popular mass transit system, the Skytrain, used by
thousands of city visitors every day. Built at a cost of US$450 million,
it is one of the biggest shopping centres in Asia.
Opened in December 2005, it includes a wide range
of specialty stores and restaurants as well as a multiplex movie theatre,
the largest aquarium in South East Asia, an exhibition hall, a Thai art
gallery, an opera concert hall, a large bowling alley and karaoke centre.
These provide perfect venues for a ceaseless range of activities from
fashion and flower shows to trade events and film festivals.
Suvarnabhumi is Thailand’s primary aviation hub,
recording more than 23 million embarking passengers and 1.3 million
transit passengers in 2012. Its departure halls are dominated by
photo-friendly icons of Thai culture and heritage; such as, the famous
King of the Nagas, the mythical giant guardians of Thai temples and
replicas of stupas which house relics of the Buddha.
Millions of tourists who visit Thailand, especially
first-timers from China and India, are seen taking photographs of
themselves along with their travelling companions in front of these
colourful and iconic images.
Overall, the Instagram popularity of these two
locations saw Bangkok hit Number Two on the chart of the world’s most
Instagrammed cities, behind New York City. This was largely due to the
popularity of New York’s primary tourist spot, Times Square.
The
list of 10 most Instagrammed Cities:
1. New
York
2.
Bangkok
3. Los
Angeles
4.
London
5. São
Paulo
6.
Moscow
7. Rio
de Janeiro
8. San
Diego, California
9. Las
Vegas
10. San
Francisco
Commenting on the results, Tourism Authority of
Thailand Governor Thawatchai Arunyik said, “This is an example of how
technological opportunities can be merged with our well-known Thai
heritage and culture to generate positive publicity of infinite value.
Thai people are known for being creative and artistic. We are glad to see
these characteristics producing such wonderful results for promoting the
country.”
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