ANYTIME IS A GOOD TIME TO VISIT HONG KONG BUT JUNE TILL AUGUST 2015 IS DEFINITELY THE BEST OF BEST TIME!
HERE IS WHY---
From 15 June to 31 August,
visitors will find their trip in Hong Kong more rewarding than ever, as the Hong
Kong Tourism Board (HKTB) is rolling out the massive Hong Kong Summer Fun
campaign, providing visitors with such delights as tempting offers on tourism
products and hotel rooms.
Visitors can also take part in
two lucky draws at Hong Kong International Airport, namely the “Instant
Mega Draw”, which guarantees a prize for every visitor, and the “Return
to Hong Kong like a Millionaire” draw, with the prize of a luxury
return trip to Hong Kong.
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REPULSE BAY VISUAL MUSEUM OFFERS TRICK-EYE FUN! THE COUPLE IS WALKING ON SOLID BUT PAINTED FLOOR!
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OVER HK$400M OF PRIZES AWAIT VISITORS
Hong Kong Summer Fun Entices Overnight Visitors with
Lucky Draws, Citywide Offers & Intensive Overseas Promotions
From 15
June to 31 August, visitors will find their trip in Hong Kong more rewarding
than ever, as the Hong Kong Tourism Board (HKTB) is rolling out the massive
Hong Kong Summer Fun campaign, providing visitors with such delights as
tempting offers on tourism products and hotel rooms.
Visitors can also take
part in two lucky draws at Hong Kong International Airport, namely the “Instant
Mega Draw”, which guarantees a prize for every visitor, and the “Return to Hong
Kong like a Millionaire” draw, with the prize of a luxury return trip to Hong
Kong.
With the
aim of attracting overnight visitors during the upcoming peak travel season and
boosting retail spending, the Hong Kong Summer Fun campaign will be promoted in
key short-haul markets and the Mainland.
Hong Kong Summer Fun –
SHOP EAT PLAY
The
Hong Kong Summer Fun campaign will highlight three areas – shopping, dining and
entertainment. HKTB Chairman Dr Peter Lam said: “The estimated budget for the
entire campaign is around HK$80 million, including HK$30 million earmarked for
our summer promotion and additional funding of HK$50 million from the
Government.
"This will be the biggest HKTB promotion in recent years, as it will
be intensively promoted in major short-haul and Mainland markets, with a new
promotional video broadcast on key TV and digital channels in the target
markets and consumer promotions on social media platforms to maximise exposure.
"We are also partnering with hotels, airlines and other trade partners to roll
out attractive tourism products and competitively priced hotel offers.
“Supported
by the Airport Authority Hong Kong, the local retail, catering and hotel
sectors, attractions, and shopping malls, the HKTB will stage two lucky draws,
namely the ‘Instant Mega Draw’ and ‘Return to Hong Kong like a Millionaire’,
giving out a variety of prizes sponsored by the local trade,” said Dr Lam.
“There will also be special offers on dining, shopping and entertainment across
the city, and a huge array of events to enrich the visitor experience this summer.”
Overseas promotions
and citywide offers
Thanks
to strong support from the Hong Kong Hotels Association and the Federation of
Hong Kong Hotel Owners, visitors will be able to enjoy attractive hotel
accommodation offers.
For instance, some hotels will give visitors who stay
three nights one night free, while others will allow guests who stay three
consecutive nights or more to be fully reimbursed with dining credits for use
in their restaurants.
Meanwhile, in
collaboration with airlines and other trade partners, the HKTB has developed
tactical packages for various markets, such as a three-day, two-night package
for two at HK$2,500 for Taiwan, and half-price packages for Japan.
A highlight of Hong
Kong Summer Fun is the lucky draws. Visitors entering and leaving Hong Kong
through the airport can take part in two lucky draws to win prizes provided by
local merchants and attractions. The grand prize, available for 10 winners, is
a luxury return trip to Hong Kong.
n 1) Upon arrival –
Instant Mega Draw (Total value of prizes: over HK$400 million)
When visitors land
at Hong Kong International Airport, they can take part in the “Instant Mega
Draw” to be immediately given a “Free 7-Day csl Wi-Fi Pass” and prizes
including jewellery, designer watches, HK$1,000 UnionPay Card spending credits,
four-day, three-night cruise trips, tickets for attractions, HK$1,000 shopping
mall cash coupons, and dining vouchers.
n 2) Before departure
– Return to Hong Kong like a Millionaire lucky draw (Total value of prizes:
over HK3 million)
Before leaving Hong
Kong, visitors can enter the “Return to Hong Kong like a Millionaire” lucky
draw. The 10 winners will be able to take one friend or family member on a
luxury four-day, three-night return trip to Hong Kong.
Not only will they
travel in business class tickets sponsored by Cathay Pacific or Dragonair, but
they will also receive a HK$50,000 UnionPay Card spending credit, luxury mobile
phones offered by CSL Mobile Limited, a luxury hotel stay, 10 Michelin-starred
dining experiences, and VIP tours offered by attractions.
n 3) Citywide
spending offers
Members of the
Quality Tourism Services Association, other merchants from the retail, catering
and hotel sectors, and attractions will roll out special offers during the
campaign period. Visitors can also download e-coupons from the HKTB website and
the “My Hong Kong Guide” mobile application to enjoy a host of offers.
In addition to the
above, the HKTB will promote a superb line-up of events to visitors to ensure
they have endless fun shopping, eating and playing in Hong Kong.
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