Friday, February 26, 2016

MERCEDES-BENZ STYLO ASIA FASHION FESTIVAL WILL PARTNER ZOUK THE NEW SUPERCLUB TO HOST THIS YEAR'S EXTRAVAGANZA IN A POTENT POWERPLAY OF FASHION AND ENTERTAINMENT! BLOCK 4, 5 AND 6 MARCH IN YOUR CALENDAR NOW!

KEE@FSWMAG.COM

NEWLY OPENED ZOUK KL TO BE NEW PLAYGROUND FOR MERCEDES-BENZ STYLO ASIA FASHION FESTIVAL 2016

This Monday 29 February, the new Zouk Kuala Lumpur @TREC will announce the superclub’s partnership with STYLO International to host Malaysia’s premier fashion event--- the Mercedes Benz STYLO Asia Fashion Festival from 4 to 6 March 2016.

The partnership of the two biggest names in entertainment and fashion in Malaysia is set to breathe new life and excitement to the country’s premier glamour event.

Mercedes-Benz STYLO Asia Fashion Festival is long acclaimed for its series of extravagantly themed fashion shows and lavish after-show parties.

The new Zouk, built at a cost of RM38 million will showcase its spectacular sounds, laser lights and multi-functional venues throughout this year’s STYLO fashion events, turning them into an electronic showcase of fashion, entertainment, sounds and lights like never before.

Zouk and STYLO will announce the line-up over the 3 nights, each with its own theme such as “Rapunzel, Rapunzel, Rapunzel,” “Battle of the Sexes” and "Ode to David Bowie". 

The crescendo of the festival will be the Mercedes-Benz STYLO Asia Fashion Awards Night on the final night on 6 March when the best designers, performers and contributors to the Malaysian fashion industry will be awarded.

A signing ceremony will be held between STYLO International and Zouk this Monday led by Mercedes-Benz, the Presenter of the event. 

The signatories include Mark Raine, Vice President of Sales & Marketing of Mercedes-Benz Malaysia, Zouk KL’s Executive Director and founder Cher Ng, STYLO’s President & CEO Dato’ Nancy Yeoh and CEO of A Cut Above  Datin Winnie Loo.

Mercedes-Benz Malaysia will also introduce the new Mercedes-Benz A-class variant to the Malaysian market which will be showcased during the 3-day festival.

Looks like this will be another Mad March and the 'madder the betterer' I say! 

BELOW ARE IMAGES OF STYLO FROM PREVIOUS YEARS


























SCENES FROM BACKSTAGE FROM PREVIOUS YEARS!














































































FASHION SHENADIGANS!
ZANG TOI AT THE SIGNING CEREMONY LAST YEAR AT ENCORP MALL 












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