Kee Hua Chee Live!: SCHWARZKOPF HOSTED AFTERNOON PARTY TO CELEBRATE 120 YEARS OF CARING, LOVING AND GLAMORISING HAIR AND TO INTRODUCE ITS NEW 'EXTRA CARE' RANGE OF SHAMPOOS AND TO HAVE A BRILLIANT, SHINY, BOUNCY TIME---LIKE LIKE SCHWARZKOPF-ED HAIR! AND GUESS WHO WON BEST DRESSED? DATO KEE HUA CHEE, THAT'S ME, I, MYSELF!

KEE@FSWMAG.COM

Embrace your individuality with Schwarzkopf

#createyourstyle

SAM WONG OF VAST DIVERSIFIED SDN BHD WITH DATO KEE HUA CHEE THE WINNER OF BEST DRESSED, MOST HANDSOME MAN ALIVE, MOST INTELLIGENT HUMAN EVER BORN AND SHINISET HAIR IMAGINABLE. OK, OK, SO HE WON SCHWARZKOPF MOST CREATIVE INSTAGRAM CONTEST WITH 2 OTHERS BUT ALL AGREED THE OTHER TITLES BELONGED TO HIM TOO

LOOK AT DATO KEE HUA CHEE'S BIG BLING

AND COURURE SUIT!

BRILLIANT HAIR BY SCHWARZKOPF. BRILLIANT SMILE BY DATO DR SEAN PAUL OF LIVINGWELL DENTAL CENTRE AT STARHILL GALLERY

SAM WONG, JULIA WONG AND DATO KEE HUA CHEE

DATO KEE HUA CHEE HAS BEEN USING SCHWARZKOPF FOR DECADES. HE HAD BEEN USING ESSENSITY BUT WILL NOW SWITCH TO EXTRA CARE
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For 120 years, Schwarzkopf is a name synonymous with quality, reliability, expertise and innovation in the hair care, colour and styling industry. Schwarzkopf runway is the birthplace of many styling trends throughout the years.

This year, the brand takes a step away from conventional beauty stereotypes and embraces diversity and individual expressions of style, fashion and beauty.

The #createyourstyle campaign embraces individual styles and urges users to have the confidence to wear your favourite style in the best way. Or even, a non-styled; wake up hair style that says “So what? It’s me and I love it”. In this context, Schwarzkopf sets the stage for a clean and healthy head of hair with ever reliable products such as the Schwarzkopf Extra Care Hydro Collagen Shampoo, Schwarzkopf Extra Care Hydro Collagen Conditioner and Schwarzkopf Extra Care Hydro Collagen Express Repair Spray.

The rest is all up to you. The possibilities are endless, really!

At the launch event held in Talent Lounge, 3 top Malaysia influencers got to flaunt their favourite styles and share personal stories about their hairstyle of choice.

Sharifah Eleen Al-Baity loves wearing her hair in loose, carefree styles that are easy to achieve and reflects her wanderlust and free-spirit.

Local celebrity, Mawar Rashid, is a fan of simple, elegant hair styles. “A timeless hairstyle is very flattering and looks good at any angle; perfect for someone who needs to be photo-ready at any moment.” said Rashid during the event.

Emma Shazleen, mother of three young boys is a big fan of the high bun. The self-professed petite lady favours the look as it is practical, yet high fashion. Not to mention, it adds some height to her 5-foot frame!

With the help of Schwarzkopf’s hair care and styling products, the ladies got to achieve the best version of their favourite hair styles.

“With hair that is well taken care of, it is so much easier to style your hair however you want. We are honoured to be able to deliver attainable products with the reliability and quality synonymous with the Schwarzkopf brand that everyone can enjoy.

"Our Extra Care Hydro Collagen range has Hyaluronic Acid and Collagen complex that infuses moisture deep into the hair and locks it in for longer, so that your hair can look shinier and feel softer in whatever style you chose to rock!” said. Sam Wong, General Manager of Vast Diversified, exclusive distributor for Schwarzkopf Hair Care Malaysia.

Schwarzkopf Extra Care Hydro Collagen range consists of:

Schwarzkopf Extra Care Hydro Collagen Shampoo Schwarzkopf Extra Care Hydro Collagen Shampoo, offering daily cleansing for normal to dry and coarse hair. Restores the optimal moisture balance, resulting in healthy re-hydrated hair that shines. The state of the art pH 4-5 formula with Marine Collagen & Hyaluronic Acid optimizes moisture absorption and retention, making hair tangibly smoother and shinier. (200ml at RM 18 and 400ml at RM 28)
Schwarzkopf Extra Care Hydro Collagen Conditioner Schwarzkopf Extra Care Hydro Collagen Conditioner, providing just the right balance of re-hydration for normal to dry and coarse hair. Long lasting hydration and 72-hour smoothness effect. Perfect combability for lustrous shine. (400ml at RM 29)
Schwarzkopf Extra Care Hydro Collagen Express Repair Spray Schwarzkopf Extra Care Hydro Collagen Express Repair Leave in Conditioner delivers intensive regeneration and moisture that repairs the hair structure and smoothes the hair surface while leaving it completely comb-able. (150ml at RM35)

Schwarzkopf Extra Care Hydro Collagen range of hair care products are available at selected Guardian and Watsons outlets nationwide. They retail from RM18 to RM35.

SAM WONG, AGM OF VAST DIVERSIFIED SDN BHD WHICH DISTRIBUTES SCHWARZKOPF, MAKING WELCOME AND THANK YOU FOR COMING SPEECH

SAM WONG

COOL EMCEE INTRODUCING SOCIAL INFLUENCER SHARIFAH ELEEN AL-BAITY

SHARIFAH ELEEN GETTING HER HAIR FIXED OR RATHER, UNFIXED!

KELVIN KOH, SCHWARZKOPF PROFESSIONAL AMBASSADOR SHOWS HOW EASY LIFE CAN BE FOR YOUR HAIR

DONE! PERFECTLY COIFFED AND BOUNCY TRESSES THAT GLOW WITH HEALTH AND VITALITY

SEE? EASY AS ABC WITH SCHWARZKOPF! THE NAME IS HARDER TO PRONOUNCE AND SPELL BUT THE EFFECTS ARE STUNNING!

COOL, UNENCUMBERED CROWNING GLORY

GORGEOUS OR WHAT

MAWAR RASHID'S TURN NEXT

SIMPLE, SLEEK AND CLASSY

STYLISH, SLEEK YET SIMPLE TO DO

THE SINGLE LONG, DANGLY EARRING FINISHES THE LOOK TO PERFECTION!

DAZZLING YET DONE IN A JIFFY!

EMMA SHAZLEEN LOOKING LIKE BRIDE OR BRIDE'S MAID

OH SO BEAUTIFUL AND BUSTY!

LOVE THAT CLEAVAGE!

WONDER HOW HER DRESS HELD UP

TRESSES AND DRESSES ALL GRAVITY DEFYING

ALL SAME HEIGHT TOO

3 TRULY LOVELY LADIES

WITH HAIR STYLIST EXTRAORDINAIRE

EXTRA CARE FOR YOUR HAIR

SAM WONG AT WORK

KELVIN KOH AT WORK

DATO KEE HUA CHEE AT WORK!

WITH SAM WONG AND JULIA WONG AND THEY ARE NOT MARRIED OR BRO AND SIS EITHER

WINNER OF HASHTAG

ANOTHER WINNER

OF COURSE THE MAIN AND GRANDEST AND FLASHIEST WINNER OF THEM ALL---DATO KEE HUA CHEE

THAT'S ME, I, MYSELF THE WONDERFUL WINNER!

SUMORE BEST DRESSED

NOW DATO KEE HUA CHEE'S CROWING GLORY WILL CONTINUE TO SHINE AND GLOW LIKE HIM!

TOP 3 WINNERS WITH SAM WONG

YES, DATO KEE HUA CHEE IS WEARING HIS OWN FACE ON HIS SHIRT

TEETH FIXED, IMPROVED AND VENEERED BY DATO DR SEAN PAUL OF LIVINGWELL STARHILL

DATO KEE HUA CHEE'S TEETH COST RM 78,000 FOR 28 TEETH BUT WORTH EVERY SEN SO GET YOURS DONE AT LIVINGWELL AT STARHILL OR GREAT EASTERN MALL OR BANGSAR SHOPPING CENTRE!