Photos taken with CANON M10, the best there is
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The Malaysia Retail Chain Association (MRCA) once again hosted a media appreciation event following the huge success of last year‟s event. "Up Close & Personal with the Media 2017‟, it was held on 7 September 2017 in Hilton Kuala Lumpur, one of the finest luxury hotels in the country.
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Guests were feted to a scrumptious Afternoon Hi-Tea and an exciting program specially designed for this occasion. Over 230 media guests and sponsors from the crème de la crème of the retail chains' industry came to network, foster and promote good rapport between the MRCA‟s leaders and media representatives.
The President of MRCA, Dato' Garry Chua and his Council are aware of the important and critical role the media plays, and the MRCA recognizes and appreciates the admirable job performed by their media friends.
The media had always given the association good support and cooperation in the dissemination of our role and achievements, as a catalyst for the country‟s retail industry. Therefore the MRCA sincerely expressed their heartfelt thanks and appreciation to all media practitioners in recognition of their contributions, through which many of their written works had increased awareness of the important issues related to the retailing and franchising industry.
Organizing Chairperson and Vice President of MRCA, Ms Shirley Tay says: “This media event is close to the President‟s heart as it part of his 6-Point Action Plan, which is to have more engagement and exchange of ideas with the media.”
Shirley Tay of Sunrider International (Malaysia) Sdn Bhd added: “This is a golden opportunity for our esteemed guests and invitees to take a break from their busy schedules and foster closer relationship with one another. The occasion also takes interaction and existing cordial ties with mutual confidence, respect and trust between our sponsors, members and guests to a new level.”
The MRCA is an association for leading retail-chains store operators and franchisors in Malaysia. It was established in 1992 to assist members in their store expansion and promote growth in the retail-chain and franchise industry.
It is recognised as the most active retail association in Malaysia, playing an important role in promoting Malaysian franchise brand name abroad and actively supporting the government‟s policies in promoting Malaysia as one of the top shopping destinations in the world.
The program of the afternoon comprised video presentation on the birth, growth and achievements of the association, updates from the President, a dialogue session with the media and the Lucky Draw Galore which offers many exciting prizes from generous sponsors of the MRCA.
To add to the lively and fun atmosphere, a live band performed popular hits to keep the attendees entertained as they enjoy the tasty and delicious Afternoon Hi-Tea specially put together by Hilton Kuala Lumpur chefs to celebrate this occasion.
The MRCA has garnered over 400 members who have expanded locally and internationally and are competing with international brands. MRCA's members often think out of the box and are prepared to compete with the international players. With such a strong organization of leading franchise and retail store operators covering more than 25,000 outlets throughout Malaysia, these members help provide over 100,000 job opportunities to Malaysians across the country.
MRCA's President Dato Garry Chua's theme which is ‘Enriching Members for the Future’ sets the landscape for members to grow and be rewarded under the MRCA umbrella.
Corporate Sponsors: Maxis Berhad, Malayan Banking Berhad, Adv Fusionex Sdn Bhd, Mastercard Asia/Pacific Pte Ltd and Quill Automobiles Sdn Bhd.
Other sponsors were 1. Quill Automobiles Sdn Bhd 2. Tourism Malaysia 3. Mah Sing Group Berhad 4. The Store Corporation Berhad 5. Gintell (M) Sdn Bhd 6. BGMC Corporation Sdn Bhd 7. Horizon L & L Sdn Bhd 8. Managepay Services Sdn Bhd 9. Bina Puri Holdings Berhad 10.AmGeneral Insurance Berhad 11. LED Marketing Sdn Bhd.
Projects in the pipeline include organising major activities like Charity Fundraising through their Charity Run, Charity Golf and Visitations to Charitable Organizations; Business Trips for Overseas Collaborations; Annual Events; Monthly Meetings; Marketing and Promotional initiatives via the media as well as MRCA quarterly news magazine.
MRCA acts as an excellent avenue for retail businesses to network and exchange ideas, share resources and to promote the healthy expansion of the retail industry in Malaysia and abroad. It is also a highly supportive environment to build local business and pool ideas, experiences and efforts by placing MRCA members above everything else and continuously discovering opportunities for them to grow beyond the shores of Malaysia.
About the MRCA Branding Education Charity Foundation
As the leading retail-chain association in the nation, Malaysia Retail Chain Association achieved tremendous breakthrough 2010.
Under the initiatives and leadership of its 2008-2010 President Dato Tay Sim Kim, the MRCA raised RM1 million to establish MRCA Foundation. The objectives of the MRCA Branding Education Charity Foundation are: To receive and administer funds for medical, educational and charitable purposes. To provide medical and surgical facilities and services. To organize, carry out and support schemes for the relief of human suffering and treatment of sicknesses and diseases. To assist, aid and give relief and to render financial assistance to the poor and needy. To provide educational assistance to the needy and the most deserving students.
In addition, the MRCA gives recognition fund to the children of members and staff who have achieved excellent results for UPSR, PT3, SPM and STPM.
MRCA's most important upcoming event is their prestigious MRCA's 25th Anniversary, to be held in November to celebrate 25 years as the most vibrant and influential force in the retail industry.
The event promises to be an evening of glamour and elegance, with activities to celebrate, entertain and inspire. About 1,000 guests comprising entrepreneurs, Chief Executive Officers and corporate senior management are expected to attend this anniversary function.
Two more upcoming events are the Charity Golf and Charity Run 2017. The details of these events are as follows: MRCA Charity Golf 2017 Date : 5th Oct 2017 Venue : Tropicana Golf & Country Resort, Petaling Jaya
MRCA 25th Anniversary Date : 9th Nov 2017 Venue : Grand Ballroom, The Shangri-La Hotel, Kuala Lumpur MRCA Charity Run 2017 Date : 26th Nov 2017 Venue : Sky Park One City, Subang Jaya For further information, kindly contact: Ms Sheetal Kaur at 016-6610432 or email to mrca.secretariat@gmail.com Thank you. Kind regards, Simon Wong Assistant General Manager Tel : 603-5882 4333 / 016-3252308 Email : simon.mrca@gmail.com
(BELOW) DATO ALBERT CHIANG (RIGHT) OF BONIA, THE BEST MALAYSIAN LEATHER GOODS MANUFACTURER AND WHOLESALER AND RETAILER AND VIPS
GINTELL WAS MOST GENEROUS SPONSOR AS ALWAYS
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