FASHION HAS TAKEN FLIGHT WITH FAREL MIKHAIL!
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FASHION IS IN THE AIR ON 19 AUGUST 2018:
A Farel Mikhail’s first
Forget
about the typical fashion show on the runway. How about arriving in style from
the air and catch a glimpse of beautiful tropical floral fashion show like
never before?
“Fashion
is in the air” is an innovative fashion show that defines new creative trend’s and
a departure from the usual fashion runway. A rare showcase of fashion and
beauties at the Grand Palace of the Golden Horses on August 19, the show is helmed
by rising star in the fashion industry, Farel Mikhail International.
The
designers will arrive by helicopter and flanked by the models, comprising
members of Styleicon Prestige and other professional models. Apart from
collaboration with Urban Box, Farel Mikhail also collaborate with Shinju Pearls
for accessories, BloomSkin for Skin Care, NottingHeels for footwear and First
Time Around for handbags.
Making a bold fashion
statement
“We
want to promote Malaysia as a fashion hub for batik through this fashion show
which features tropical flowers in modern kebaya-inspired designs. And this is
the first time we do a fashion show with a grand appearance from the
helicopter.,” says Farel Mikhail.
“We
want to create a new Trend for Malaysia with using batik concept as one of our
local tradisional wear. This Fashion Show with helicopter is one of the first
time ever in Malaysia.” says Jonathan.
The
entire show will be elegant and colourful with catwalk on the runway of the
hotel lobby rather than the ballroom. The hotel guests together with over 100
invited guests will be able to catch a glimpse of this show.
Farel
adds, “Fashion beneath the wings” is not just another fashion show as it has a
powerful message of love for nature and Malaysia. We want the world to know
Malaysia has its own unique and exotic designs, especially our floral batik. Remember
Bette Midler’s song “Wings beneath my wings”? Our “Fashion beneath the wings”
will surely be an inspiring ground-breaking fashion show.”
Farel
Mikhail is a Malaysian fashion brand for over eight years. The founder, Farel
himself is an award-winning designer, well-recognised in the fashion community.
The brand made headlines in many fashion events, namely, Malaysia Fashion Week,
Islamic Fashion Festival, KL International Hijab Fair, KL Fashion Week and many
more.
This
is much attributed to his strong marketing partner, Jonathan, founder of Urban
Box.
It
looks like Malaysia is set to soar in the fashion scene with more rising fashion
designers who are risk-taker and think out-of-the-box.
For
more information, kindly contact
Jonathan
Tel:
012-302 1681
E-mail:
jonathanplkok@yahoo.com
Address:
No.30-2, Jalan Wangsa Niaga Biz Avenue, Taman Sri Rampai Business Park, 53300
Wangsa Maju, Kuala Lumpur
About Farel Mikhail
International Sdn Bhd
Farel
Mikhail is Malaysia’s homegrown brand set to make waves in the international
fashion scene. The brand made its debut in 2010 with menswear and soon, the
founder, Farel Mikhail himself was awarded Best Menswear during Anugerah
Bintang Popular Berita Harian 2012.
With the increasing demands for urban
stylish ladieswear and Muslimah fashion, Farel Mikhail forays into the women’s
fashion with his trademark fashion of more curves for women of the new
millennium. Since then, the brand has made headlines in Malaysia Fashion Week,
Islamic Fashion Festival, KL International Hijab Fair, KL Fashion Week, Batik
Fashion Show and many others.
Farel also boosts his career with the support of
the Government especially Matrade by organising his own fashion show such as
Aidilfitri Fashion Week – Syawalista KL, featuring the latest Hari Raya
collection.
About Urban Box
Urban Box is starting from last year 2017, which business
nature is event management with charity, ladies couture one stop solutions, and
also a mobile apps for Fashion and Lifestyle which expecting to launching next
year 2019.
The Founder of Urban Box name (Jonathan), who is Managing
Director of JK Prestige and also Co-Founder of Farel Mikhail Malaysia is creating
this company Urban Box due to inspired by a Fashion and also to support
empowerment women.
This company also take a part to become Co-organizer with
Farel Mikhail Malaysia, which the event name “Syawalista Fashion Week KL
2017”.
The owner of this Urban Box believed that will bring this
apps store into international market future.
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