Wednesday, May 10, 2017



2017 FACE OF MALAYSIA MODEL SEARCH - The Search of the Next Celebrity Supermodel

For the past two decades, there has been a face that has been synonymous with realising dreams, exuding  grace and achieving success. A face Malaysians proudly call their own, their inspiration, their pride… their celebrity supermodel, Amber Chia. The time has come, to embark on a quest in search for the next face of Malaysia…

When Chia organised the Ford Supermodel of the World Model Search in 2009, her vision was to create a platform for the next generation of models to learn and gain exposure, locally and internationally. In 2010, she started Amber Chia Academy, which has graduated over 1,000 students to date.  

In 2011 she envisioned a new kind of model search in conjunction with the Korea Model Association to help propel young models to the global stage, the “Asia New Face Model Search”, which seeks models that not only have the potential to be the next fashion icon, but the next celebrity star. Today, this model search is simply known as the “Face Of Malaysia”.

In 2017, the Face of Malaysia model search aims to look for the next face of Malaysia that embodies not just the qualities to be a supermodel, but possesses the talent and passion to be in the entertainment spotlight as well. 

In today’s digital age, the contestants must also be able to kick up a storm on social media networks, as well as possessing the natural flair to own the centre of attraction at public events.

The live auditions took place on the 22nd of April with over 300 registrations. Our judges include Amber Chia, Raulen Lee (International Director of the Korea Model Association), Dr. Anjhula Mya Singh Bais (International Supermodel & Psychologist), CK Wai (Founder of Studio V4 Photography), Javson Lee (Creative Director of Studio V4) and Azuki (Fashion Stylist). 

18 finalists (11 female & 7 male) were selected to take part in the grand finale which will be held at the Mega Star Arena in Kuala Lumpur on Saturday the 13th of May, 2017, from 7pm to 10pm. The grand finale gala dinner will serve 50 tables of the elite of the fashion and beauty industry, from professionals and clients to models and celebrities. Visit for more information.

The 18 finalists of 2017 Face Of Malaysia are:

1.      Yong Choo Yee (Joey)
2.      Giam Siow Ching (Jesiey)
3.      Teh See Theng
4.      Than Mei Ying (Michelle)
5.      Sara Amelia Bernard
6.      Liaw Mun Ee
7.      Chooi Suet Ching (Caryn)
8.      Sanjnasuri a/p Kishore Kumarsuri
9.      Mindy Chan
10.  Tan Jing Han
11.  Lee Chia Yee

12.  Tan Jian Zher (Jaywin)
13.  Fong Jia Ce (Samuel)
14.  Lim Peng Khuang (Peter)
15.  Su Leh King
16.  Goh Cheng Land (Jack)
17.  Ooi Jin Hoon
18.  Abdul Mutalib bin Abdul Mubin

During the grand finale, 2 celebrity awards will also be given out to the top male and female celebrities of the year, namely, the Female Star Model of the Year and the Male Star Model of the Year, and they will also represent Malaysia to receive the Malaysia Star Models of the Year Award at the 2017 Asia Model Festival Awards in Seoul in June. 

Past winners of this award include names like Deborah Henry, Carmen Soo, Chris Tong, Eryna Salim, Wilson Tan, Ahya Rosli, KS Tan, Peter Davis and many more alike.

The 2017 Face of Malaysia is presented by Grandeur Joaillerie, jointly organised by Amber Chia & Plan 7 Production, and fully supported by the Korea Model Association and Oracle Medical Group. 

Sponsors include Mega Star Arena os the Official Venue, MVTV Asia as the Official TV Partner, Amber Chia Academy as the Official Modeling & Makeup Academy, Studio V4 as the Official Photographer, SayangHaeYo as the Digital Media Partner, Like Media as the Social Media Partner, Kafe In as the Official Cafe, Jungwon as the Official Restaurant, Makeover Paris as the Official Makeup Product, A Cut Above as the Official Hair Salon and Daeng Gi Meo Ri as the Official Shampoo.

About Asia Model Festival Awards

Established for the appreciation and cultivation of modeling talent, the Asia Model Festival Awards (AMFA) plays an important role in promoting harmony and exchange between models all over Asia. 

Organised annually by the Korea Model Association (KMA), which is the only government-sanctioned body under South Korea’s Ministry of Culture, Sports and Tourism, the prestigious AMFA is touted as the Academy Awards equivalent to the Asian modeling and fashion industry.

An estimated 1.3 billion people, across 128 countries around the world, are expected to watch next year’s AMFA as it will be aired over more than 20 channels such as SBS Plus, China Gunaxi TV, KNTV Asia and Arirang TV, just to name a few. 

Set to be held in June 2017 at the majestic Olympic Hall of the Seoul Olympic Park, the 12th AMFA will take place throughout an eventful three days, which will include fashion shows, beauty fairs, an awards ceremony and of course, the Face of Asia Model Search.

Other past award recipients at AMFA included the crème de la crème of the international fashion, modeling and entertainment industry such as Taiwanese supermodel Lin Chi-Ling; Taiwanese actors and singers Jerry Yan and Joe Cheng; Hong Kong singer Leo Ku; China’s Next Top Model Cycle 3 winner Susanna Mao; international recording artist and actor Rain; American actresses Celeste Thorson and Esther Chae; Japanese actress Hayashi Tantan; Thai actress Khemupsorn ‘Cherry’ Sirisukha; South Korean girl groups Wonder Girls, Girls’ Generation and 4Minute; South Korean boy bands Super Junior and 2PM; Filipino actors Aljur Abrenica and Iza Calzado; Filipino singers Frencheska Farr and Freddie Aguilar; South Korean designer the late Andre Kim; and many more.

About Korea Model Association

Korea Model Association (KMA) boasts a network of over 5,000 members and is considered as one out of the two largest model associations and talent management outfits in Korea. As the only government-sanctioned body in South Korea in the modeling industry, KMA is also the prestigious organiser of the annual Asia Model Festival Awards. 

Currently helmed by chairman Yang Eui-Sig, he explained: “The Asia Model Festival Awards is held every year in Seoul to create a network amongst models, to promote cultural exchange amongst them and to create a model sub-culture.”

In 2013, international shoe designer and icon, Professor Dato Jimmy Choo, OBE and international model and actress Amber Chia were appointed honorary ambassadors of KMA to champion the AMFA cause of narrowing the cultural divide of models and industry professionals throughout Asia.
About Amber Chia

Winner of the Guess Watches Timeless Beauty International Model Search 2004 title, Amber Chia became the world's first Asian model to triumph at global model searches; and the first Asian model to campaign for Guess Watches worldwide. 

Her continued rise to modelling excellence was further substantiated when renowned designer Victoria Beckham personally selected her to present the Victoria Beckham Autumn/Winter 2009 Ready-to-wear Collection during the glamourous New York Fashion Week.

With an illustrious career spanning over 15 years as a model, actress and brand ambassador, Amber has further highlighted her prominent mantle by evolving into a successful entrepreneur through Amber Chia Academy - her very own modeling and beauty school. 

Growing up in a fishing village, Amber could only gaze across oceans to catch her dreams. today, she has graced over 200 magazine covers, catwalk on runways in 6 continents, starred in 7 movies, authored 2 books, and appointed as brand ambassador for over 30 brands…

About Plan 7 Production

Plan 7 Production specialises in talent development and training and was established to create a platform for these talents to perform on. Managing a wide array of artistes locally and internationally, Plan 7 offers a grand platform for them to perform on. Among the types of talents that Plan 7 engages are Musicians, Emcees, Singers, Actors, Dancers, Movie & Music Production Teams, and Event & Concert Production Teams.

About Grandeur Joaillerie

Since 1830, our partner’s name has been synonymous with luxury and affluence. Its founder started out as a perfumer in Paris, France and progressively became known for his amazing scents and even more amazing clientele. 

At its peak, our partner was honoured as the Perfumer of the King and the Court with illustrious patrons such as Queen Antoinette, Napoleon 1 and Queen Victoria. Today, their catalogue encompasses beyond just perfume and now includes premium cosmetics, fabulous jewellery and fine watches, just about everything a Grandeur Joaillerie member should have in their high flying lifestyle. 

Our partnership means that members are given the privileged access to some of the most sought after luxury goods in the world, provided by the same supplier to the royal houses of Europe.


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