Wednesday, June 21, 2017

BRANDLAUREATE ON 1 MARCH 2017 AT THE MAJESTIC HOTEL GRAND BALLROOM WAS DEDICATED TO S.M.E RECIPIENTS WHICH PROVED A BIG SUCCESS AS PER USUAL!

KEE@FSWMAG.COM

ANNOUNCING THE WINNERS OF THE BRANDLAUREATE SMEs BESTBRANDS AWARD 2016-20167AT THE BRANDLAUREATE SMEs BESTBRANDS AWARDS GALA DINNER, MARCH 1st, 2017, THE MAJESTIC HOTEL, KUALA LUMPUR
 LORD'S TAILOR WINS AGAIN IN BEST BESPOKE TAILORING! LILY LOH LEE LEE, KENNY LOH THE CREATIVE AND MANAGING DIRECTOR OF LORD'S TAILOR WITH TAN SRI RAINER ALTHOFF AND ROBERT LOH THE FOUNDER OF LORD'S TAILOR BACK IN 1973
 TOH PUAN  AISHAH ONG AND DATO KEE HUA CHEE
 DATO SRI NICK LIOW AND DATO KEE HUA CHEE
MIKI CHOONG AND DATO KEE HUA CHEE
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The winners of The BrandLaureate SMEs BestBrands Award 2016-2017 were announced by the  Asia Pacific Brands Foundation (APBF) at its gala dinner, held at The Majestic Hotel, Kuala Lumpur. The prestigious Awards night was attended by over 1,000 guests comprising corporate leaders, brand owners and leading personalities.

TAKE OWNERSHIP OF YOUR BRAND FOR YOUR BRAND SUSTAINABILITY AND CONTINUITY is the theme of this year's Awards. In today's competitive business landscape, it is of paramount importance that brands take ownership and have a firm grip on it too. Only brand owners can determine their success and prevent it from falling down the abyss.

Every brand wants to be successful but success can only come about if brands take ownership. To think that a brand will develop by itself once the basic groundwork is done would be wishful thinking. A brand must be built and capitalized on to maximize its potential and this requires the brand owner and brand custodian to take ownership and drive the brand to fulfil its vision.

Each winner receives a 24k gold plated trophy and a glass-framed certificate. The trophy reflects the theme, showing the journey of the brand's growth and development, from the beginning where it has to rise from the broad base, which is heavily competitive to reach the pinnacle of success, where the brand is now the market leader, filled with dynamism and distinction.

In his welcome speech, Dr KKJohan, President of The BrandLaureate congratulated the champions of SMEs Brands for their win and spoke on the Award's chosen theme,

"None of us are born successful. Success is a commitment, the more committed we are, the greater the rate of achievement. Likewise, brand success is a journey, where you as the brand guardian must drive the brand to its desired level of success.  Successful businesses have strong brands and if you want your business to be successful, you need to work on your brand. Taking ownership of one’s brand shows your leadership and commitment to the brand and business." 

He also added, successful brand leaders are those who has no fear and who will go out of their ways with their out of the box ideas and eccentricity to build their brands.

He then concluded his speech by urging SMEs, “Reaching for the sky is what all of you SMEs must do and should do. Don’t be restricted by conventional guidelines that restrict your mindset. Soar high with your ideas and realize it. Put wings into your brand and your personal self and take the world by storm and create phenomenon to build your legacy. Life is short, time and tide waits for no man and no brand. You either do it or be done and I am sure you do not want to be done!"

During the night, over 60 companies and individuals received The BrandLaureate Awards which were divided into the following categories;
1)     The BrandLaureate SMEs Man of the Year Award
2)     The BrandLaureate SMEs Woman of the Year Award
3)     The BrandLaureate SMEs Brand Innovator of the Year Award
4)     The BrandLaureate SMEs Brand Strategist of the Year Award
5)     The BrandLaureate SMEs Master-Builder of the Year Award
6)     The BrandLaureate SMEs Brand Entrepreneur of the Year Award
7)     The BrandLaureate SMEs Brand Technopreneur of the Year Award
8)     The BrandLaureate SMEs Business Couple of the Year Award
9)     The BrandLaureate SMEs Brand Leadership Award  
10) The BrandLaureate SMEs Brand of Distinction Award
11) The BrandLaureate SMEs Signature Award
12) The BrandLaureate SMEs Corporate Branding Award
13) The BrandLaureate SMEs Product Branding Award

The SMEs BrandLaureate Brand Leadership Award is awarded to outstanding leaders who have played key and pivotal roles in building their brands to be market leaders. They are known for their strong and dynamic leadership, entrepreneurial acumen, wisdom and foresight. In building their brands, they have played an equally important role in helping their countries develop economically, through the areas of investment, business opportunities and employment.

Meanwhile, The BrandLaureate SMEs Business Couple of the Year Award 2016-2017 celebrates and honors outstanding couples and partners who have built successful brands and business under their stewardship. They have demonstrates strong leadership and are in unison in their vision and mission for the brand. Recipient of this year's The BrandLaureate SMEs Business Couple of the Year Award was Dato’ Richard Teo and wife, Datin Winnie Loo, who are the man and woman behind the success of the premier hairsalon, A Cut Above.

The prestigious event also saw the launch of Dr KKJohan's Quote book Volume 2, and a cake cutting ceremony to celebrate The BrandLaureate SMEs Awards 10th Anniversary. During the prestigious night, three specially chosen organizations; IJN Foundation, Malaysian Parkinson's Disease Association and National Kidney Foundation Malaysia received RM30,000 donation from one of the night's award recipient, Winner's Dynasty Group. 

Receiving the cheque on stage from Chairman of The BrandLaureate, YBhg Tan Sri Rainer Althoff and Dr KKJohan were Chairman of the IJN Foundation, YABhg Toh Puan Dato' Seri Dr Hajah Aishah, President of  Malaysian Parkinson's Disease Association, Ms Sara Lew and Mr HW Chua, CEO of  National Kidney Foundation Malaysia.

Guests that night were entertained with exciting performances by jazz band, FAZZ, a powerful performance by the highly talented Dayang Nurfaizah and a lively lion dance performance during the event's opening and closing.
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The BrandLaureate SMEs BestBrands Award 2016-2017: Winner's listings
The BrandLaureate SMEs Man of The Year Award              
·         YBhg Dato’ Chevy Beh, Founder & Managing Director of Asian Healthcare Group Berhad
The BrandLaureate SMEs Woman of The Year                                       
·         Puan Puteri Mariana Abd Majid, Chief Executive Officer of Mutiara Teknologi (M) Sdn Bhd
The BrandLaureate SMEs Business Couple of The Year                                  
·         YBhg Dato’ Richard Teo and YBhg Datin Winnie Loo, Managing Director/ Chief Executive Officer & Creative Director of A Cut Above Sdn Bhd
The BrandLaureate SMEs Brand Innovator of the Year                                   
·         Mr. James Y.G. Tan, Founder & Managing Director of Joven Marketing Sdn Bhd
The BrandLaureate SMEs Brand Strategist of the Year                                   
·         YBhg Datuk Mohamed Faroz Bin Mohamed Jakel, Group Managing Director of Jakel Group of Companies
The BrandLaureate SMEs Master Builder of the Year                                       
·         Mr. David Mizan Hashim, Group President         of Veritas Design Group
The BrandLaureate SMEs Brand Entrepreneur of the Year                                          
·         Mr Jeffrey Soo, Founder of Fire Fighter industry Sdn Bhd
The BrandLaureate SMEs Brand Technopreneur of the Year                                      
·         Mr Na Boon Aik, Managing Director of Binasat Sdn Bhd
The BrandLaureate SMEs Brand Social Entrepreneur of the year                                            
·         YBhg Dato’ Sri Nicky Liow, Founder of Winner Dynasty Group


The BrandLaureate SMEs Brand Leadership Award
1.      YBhg Dato Ong Theng Soon, Executive Director of Binastra Land
2.      YBhg Dato’ Francis Ng Tian Sang, Chairman of Beverly Wilshire Medical Centre
3.      YBhg Dato’ Ar. Saiful Anuar Abdul Aziz, Managing Director of Arte Axis Design Group
4.      YBhg Dato’ Tan Hon Chung, Chief Executive Officer of Directd Retail and Wholesale
5.      YBhg Dato’ Hjh Tuan Hasnah Tuan Yusoff            , Founder & CEO of Munawwarah Design
6.      Ir. Pok Sum Loong, Managing Director of Wirtgen (M) Sdn Bhd
7.      Mr. Ee Ching Wah, Founder & Group President of R.E.A.L Education Group
8.      Mr. Hamie Appala Nakkiah, Group Managing Director of Biforst Logistics
The BrandLaureate SMEs Brand of Distinction Award
1.      BAC: Brand Excellence in Education – Law
2.      Chek Hup: Brand Excellence in Food & Beverage – Premium Coffee
3.      Fire Fighter: Brand Excellence in Fire Fighting Solutions
4.      Inovar: Brand Excellence in Floor Solutions – Laminate Covering
5.      Jakel: Brand Excellence in Fashion – Textile and Apparel
6.      Joven: Brand Excellence in Consumer – Water Heater
7.      Lord's Tailor: Brand Excellence in Fashion – Premium & Bespoke Suites
8.      Q-dees: Brand Excellence in Education – Pre-School
9.      Veritas: Brand Excellence in Architecture & Design Solutions
10.  Wirtgen: Brand Excellence in Industrial – Road Construction Solutions
The BrandLaureate SMEs Signature Award
1.      Ariani: BestBrands in Retail – Muslimah Fashion
2.      Biforst : BestBrands in Integrated Logistics Solutions
3.      Conspec: BestBrands in Innovation – Landscape Services & Solutions
4.      DirectD: BestBrands in e-commerce – Mobile Devices Communications
5.      Eco-Brown: BestBrands in Consumer – Brown Rice
6.      Jati: BestBrands in Consumer – Rice
7.      Koong Woh Tong: BestBrands in F&B- Traditional Chinese Supplement
8.      Lexis Hotel: BestBrands in Hospitality – Hotels & Resort
9.      Mega Fortris: BestBrands in Manufacturing – Security Seals
10.  Mutiara Teknologi: BestBrands in ICT Solutions
11.  Q-Dees: BestBrands in Education – Link & Think Methodology


The BrandLaureate SMEs Corporate Branding Award
1.      Airestec: BestBrands in Industrial-HV AC - Refrigeration Technology & Solutions
2.      Big Onion: BestBrands in Food & Beverage – Food Catering
3.      Binasat: BestBrands in Technology – Integrated Telecommunication Solutions
4.      Binastra Land: BestBrands in Property
5.      Cofreth: BestBrands in Industrial – Facilities Management
6.      Exact Engineering: BestBrands in Information Technology – Telecommunication Services & Solutions
7.      Green View Islamic School: BestBrands in Education – International Islamic Education
8.      Gribbles: BestBrands in Healthcare – Diagnostic Laboratory Services
9.      Health Lane: BestBrands in Wellness – Pharmacy
10.  I X Telecom: BestBrands in ICT- Virtual Network Operator
11.  Ken Rich: BestBrands in Manufacturing – Personal Care, Household and Industrial Solutions
12.  Nutric: BestBrands in Direct Selling – Anti- Aging /Wellness Solutions
13.  Polyseed: BestBrands in Green Advocacy
14.  Quann: BestBrands in Information Technology – Security Service Provider
15.  RC Precision  BestBrands in Manufacturing – Equipment Assembly and Contract
16.  REAL Education: BestBrands in Education – Integrated Education Provider (childhood- secondary)
17.  ST Tiew Dental: BestBrands in Wellness – Oral Care Services & Solutions
18.  Stone Empire: BestBrands in Interior Design – Dimensional Stone
19.  Teong Huat: BestBrands in Healthcare – Medical Plasters & Solutions
20.  Tokai Engineering: BestBrands in Environment – Safety & Security Solutions
21.  UDPS: BestBrands in Energy – Integrated Engineering Solutions & Services
The BrandLaureate SMEs Product Branding Award
1.      Asadi: BestBrands in Fashion – Footwear
2.      AUEI: BestBrands in Education – Vocational Training
3.      Beunos: BestBrands in Lifestyle – Kitchen Wardrobe Designs
4.      CellMaxx: BestBrands in Wellness – Nutritional Supplement
5.      Children Islamic Centre: BestBrands in Education – Pre School Islamic Education
6.      e-Remit: BestBrands in e-Commerce – Digital Remittance
7.      Mediscience: BestBrands in Healthcare – Disposable Equipments & Solutions
8.      Zell - V: BestBrands in Wellness – Cellular Therapy Solutions
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The BrandLaureate SMEs BestBrands Gala Dinner 2016-2017
Speech by Dr. KKJohan, President of The BrandLaureate

"Good evening ladies and gentlemen, welcome to The BrandLaureate SMEs BestBrands Awards 2016, the 10th series of The BrandLaureate SMEs Awards. Yes, the SMEs BestBrands Awards celebrates its tenth anniversary this year. Last year, 2016, The BrandLaureate Awards, the award for multinationals, large corporations, public listed and government linked companies celebrated its 10th anniversary.

After a successful start to The BrandLaureate Awards in 2006, we were asked to organize the SMEs Awards and the first Award took place in 2007. It was conceptualized to recognize leading SMEs in Malaysia that has successfully built their brands and make Malaysia proud with their quality products and services. These SMEs have also contributed to the economic growth of the country.

As you are all aware, SMEs are engines of growth and development, fountains of entrepreneurship and every successful nation has a pool of SMEs that contribute significantly to its GDP. No developed nation would be where it is if it does not have a strong SME base and no successful brand would be where they are if they did not start their brand journey as a SME.

Yes, SMEs, as the acronym denotes, you may be a small and medium enterprise but you play a strong and significant role with your enterprise and entrepreneurial spirit.

Like the first The BrandLaureate Awards that took the nation by storm, likewise the first SMEs Awards was a spectacular success. I can go on and on to speak about its success but that is not what the Asia Pacific Brands Foundation and The BrandLaureate is here for. We are here for a good and greater cause, one that is of nation branding and nation building.

In launching The BrandLaureate Awards, we have created the awareness and importance of building brands and branding.  We have created the buzz in the country on a very important subject matter, which was talked about but not well understood.

Ladies and gentlemen, let me tell you that 10 years ago when we mentioned about brands and branding, the most common reaction was that it was all about advertising and promotions. To many companies, especially the SMEs it was a subject matter that was irrelevant to them, as they feel they were just small enterprises. There was no need to brand as it was not important to them.

It was a discipline for the big boys. But even where the big boys were concerned, some were not bothered as they thought they are market leaders and strong enough to withstand the competition. Many were outright arrogant, that I can tell you.

On the other hand, some of the big boys were grasping away, not knowing what to do. Many spent millions of dollars doing rebranding, hiring consultants that set new vision and mission statements for them, refreshed their logos and upgrade their fa├žade, branches, take media advertisements that cost RM30,000 –Rm40,000 per insertion to announce the new logo and so forth.

At the end of the day, it is only the physical changes but what about the internal changes, which is really the core and soul of the brand.  Call these companies and you get the same indifferent response from the receptionist to the customer service team. In short, the rebranding exercise has not been successful because the buy-in from the staff is not there.

Why the need to pay millions of dollars to ad consultants under the guise of branding the company. The company, its CEO and management should take charge of the brand, set its vision and mission, brand values and grow its brand culture. That is the job of the CEO and not an external brand consultant.

The APBF through its many write ups, seminars and even during the Awards has highlighted the importance of taking charge and taking responsibility of your brand. And this year, being the 10th anniversary of the SMEs Award, we once again would like to remind all of you that brand success is in your hands. You have to Take Ownership of Your Brand, For Your Brand Sustainability and Continuity, which is the theme of this year’s award.

None of us are born successful. Success is a commitment, the more committed we are, the greater the rate of achievement. Likewise, brand success is a journey, where you as the brand guardian must drive the brand to its desired level of success.  Successful businesses have strong brands and if you want your business to be successful, you need to work on your brand.

Taking ownership of one’s brand shows your leadership and commitment to the brand and business. Remember the early days when you started your business and brand, when no one knows you and you had to stand up and stand out to be seen and heard. Remember, the early days, when you were a newbie and no one trusted you and you had to win the trust of your customers by walking the extra mile. Remember, the early days when your competitors look down on you and said that you were no threat to them.

Well, all of you have persevered and driven the brand with your tenacity and enterprise. Each cycle of hardship that you faced, has made your stronger and you have built on your brand sustainability. You have overtaken the competition and you have won the loyalty of your customers with your commitment and sincerity to the brand.

This can only happen when you take ownership of your brand. Many of you do not realize it, but when you take ownership of your brand, you become the brand too. When this happens, you will do what is necessary to ensure that every action and step taken for your brand is the best to ensure its success and sustainability. For if the brand fails, then you fail too.

We must not be afraid to do the unheard or unconventional way to drive our brand success.  The true and trusted way is not going to make your brand great and create the oomph which is so needed in this competitive time.

Successful brand leaders are those who has no fear and who will go out of their ways with their out of the box ideas and eccentricity to build their brands. You may call them nerds, jerks, idiots or madmen. But these madmen eventually rule the world and bring changes which impact their brands, communities and the world at large.

The strange thing is that no one really gives a hoot to these madmen when they expound their thoughts and ideas.  We think they are mad, they are incompetent, they have no knowledge of the industry and they talk mad thinks.

Our mindset is that we can only trust genius but if we look around us, it doesn’t need a genius to achieve great things. It needs someone who is passionate about his cause, who is fearless and who dare to dream the impossible and scale the tallest building without looking down at all. Just look up and up towards the sky to reach the highest level … this is what is epitomized in the visual of our SME 2016 brochure ( show image)

Reaching for the sky is what all of you SMEs must do and should do. Don’t be restricted by conventional guidelines that restrict your mindset. Soar high with your ideas and realize it. Put wings into your brand and your personal self and take the world by storm and create phenomenon to build your legacy.

Life is short, time and tide waits for no man and no brand. You either do it or be done and I am sure you do not want to be done and away with.
You should be like the cockerel that wakes up the whole village every morning, in this instance the whole world. In reference to the year of the cockerel, well it is a tough and difficult year, but we must be like the cockerel, crows every morning, so in this weak market sentiment, your brand should crow and not snooze or moan or groan.

Take Charge, Take Ownership and overcome the current odds to build on your brand leadership. Seize the day, everyday no matter how hard it is. Be the nerd or madman, don’t be intimidated. Instead intimidate and make your brand heard or seen.

Donald Trump did not win by being quiet and nice, Duterte shocked the world with his speech and Jack Ma could not even speak English when he was young. Look at them now, they are rocking the world with their brands.
You can do it and you must do it."

DATO ANNE EU AND DR KK NG
CHEW BEE PENG, TOH PUAN AISHAH ONG AND DR KK NG
DISTINGUISHED GUESTS
DATO KEE HUA CHEE JOINS THE BIGWIGS


TOH PUAN AISHAH ONG AND VIPS
DATO KEE HUA CHEE REPRESENTED FLOWER POWER




KENNY LOH, ROBERT LOH AND LILY LEE OF LROD'S TAILOR WITH DATO KEE HUA CHEE AND JENNY

DATO NIK GEE AND DATO KEE HUA CHEE
SUCH AN AMAZINGLY GORGEOUS PAIR




DATO JULIE LIM AT LEFT WITH FRIENDS


DATO JONESER CHOI AND DATO KEE HUA CHEE


DATIN WINNIE LOO AND DATO RICHARD TEO


DATO JENNIFER ONG AND DATO KEE HUA CHEE


DATO JULIE LIM AND DATO KEE HUA CHEE


SHARON LIAN AND DATO KEE HUA CHEE
DR KK NG LAUNCHING HIS BOOK WITH TAN SRI RAINER ALTHOFF






CUTTING THE 10TH ANNIVERSARY CAKE
THE BRANDLAUREATE IS NOW 10 YEARS OLD!
CONGRATS!






CHAMPAGNE FOUNTAIN












CAPTIONS NOT NECESSARY OK

































DATO JONESER CHOI AND SHERKLYN SHUM


PROFESSOR DR COCO ALEX AND DATO KEE HUA CHEE


SHOWTIME!
















MICHAEL MANTZ, SUSAN LOW, DATO SRI PRINCESS DR BECKY LEOGARDO AND DR MAY TAN


ANDRE SHUM AND CHEVY CHASE I MEAN BEH


DATO CHEVY BEH AND DATO KEE HUA CHEE
THEY LOOK LIKE TWINS BUT DATO CHEVY BEH STOOD DATO KEE HUA CHEE UP ON HIS BIRTHDAY AND NEVER BOTHERED TO PHONE TO SAY HE WAS NOT COMING AND UNTIL NOW DID NOT BOTHER TO BUY HIM A MCDONALD'S VALUE MEAL TO MAKE UP FOR THIS BUT DATO KEE HUA CHEE FORGAVE HIM AT THE INSTRUCTION OF BUDDHA AND JESUS CHRIST
WINNERS OF SIGNATURE BRANDS
KENNY LOH OF LORD'S TAILOR THE BEST BESPOKE MENSWEAR IN MALAYSIA AND ALL ASIA (BASED ON PRICES)
KENNY LOH, HIS PARENTS LILY LOH AND ROBERT LOH
CONGRATS TO LORD'S TAILOR AGAIN FOR WINNING BEST BESPOKE MENSWEAR FASHION
KENNY LOH, LOH LEE LEE AND ROBERT LOH
KENNY LOH AND TAN SRI RAINER ALTHOFF
LILY LOH LEE LEE, KENNY LOH, TAN SRI RAINER ATHOFF AND ROBERT LOH


DATO SRI NICKY LIOW IS THE STAR OF THE EVENING







MIKI CHOONG AND DATO JONESER CHOI




DATO KEE HUA CHEE OUTSHONE ALL
DATO KEE HUA CHEE OUTSHONE ALL EXCEPT THE SUN AND OF COURSE THE GODS AND GODDESSES
MIKI CHOONG, DATO SRI BECKY LEOGARDO AND MADAME YUKIMI PENOT THE FRENCH AMBASSADOR'S WIFE


DATO SRI NICKY LIOW IS MOST GENEROUS BENEFACTOR AND PHILANTHROPIST!
HE DONATED CASH RM 30,000 TO NATIONAL HEART FOUNDATION






DATP SRI NICKY LIOW ALSO GAVE CASH RM 30,000 TO NATIONAL KIDNEY FOUNDATION OF MALAYSIA


DATO SRI NICKY LIOW IS ALSO THE MOST HANDSOME PHILANTHROPIST! AND TEH YOUNGEST! 
LASTLY DATO SRI NICKY LIOW DONATED RM 30,000 CASH TO PARKINSON FOUNDATION OF MALAYSIA
VERY APPRECIATIVE AND GRATEFUL TO DATO SRI NICKY LIOW FOR HIS KINDNESS AND DRAGON HEART
DATO SRI NICKY LIOW GAVE RM 90,000 CASH TO 3 WORTHY CHARITABLE BODIES TO HELP THE LESS FORTUNATE---THAT'S A MASSIVE AMOUNT FROM A YOUNG MAN! 






TOH PUAN AISHAH ONG WAVING TO DATO KEE HUA CHEE
TOH PUAN AISHAH HOLDING RM 30,000 CHEQUE FROM DATO SRI NICKY LIOW FOR HER IJN FOUNDATION






TOH PUAN AISHAH AND DATO KEE HUA CHEE






DATO SRI NICKY LIOW HOLDING HIS MOST GENEROUS BENEFACTOR AND CHARITABLE PHILANTHROPIST TROPHY
DATO SRI NICKY LIOW AND DATO KEE HUA CHEE
DATO SRI NICKY LIOW IS YOUNG, HANDSOME, GENEROUS AND SUPER RICH---WHAT MORE CAN ONE ASK FROM SUCH A MAN?
MIKI CHOONG AND DATO KEE HUA CHEE




SHERLYN SHUM, MIKI CHOONG, DATO KEE HUA CHEE AND ANDRE SHUM









MIKI CHOONG, DATIN HO CHOY MENG AND DATO KEE HUA CHEE

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