ANNOUNCING
THE WINNERS OF THE BRANDLAUREATE SMEs BESTBRANDS AWARD 2016-20167AT THE
BRANDLAUREATE SMEs BESTBRANDS AWARDS GALA DINNER, MARCH 1st, 2017, THE MAJESTIC
HOTEL, KUALA LUMPUR
LORD'S TAILOR WINS AGAIN IN BEST BESPOKE TAILORING! LILY LOH LEE LEE, KENNY LOH THE CREATIVE AND MANAGING DIRECTOR OF LORD'S TAILOR WITH TAN SRI RAINER ALTHOFF AND ROBERT LOH THE FOUNDER OF LORD'S TAILOR BACK IN 1973
TOH PUAN AISHAH ONG AND DATO KEE HUA CHEE
DATO SRI NICK LIOW AND DATO KEE HUA CHEE
MIKI CHOONG AND DATO KEE HUA CHEE
******************************************
The winners of The BrandLaureate SMEs
BestBrands Award 2016-2017 were announced by the Asia Pacific Brands Foundation (APBF) at its
gala dinner, held at The Majestic Hotel, Kuala Lumpur. The prestigious Awards night
was attended by over 1,000 guests comprising corporate leaders, brand owners
and leading personalities.
TAKE
OWNERSHIP OF YOUR BRAND FOR YOUR BRAND SUSTAINABILITY AND CONTINUITY is the
theme of this year's Awards. In today's competitive business landscape, it is
of paramount importance that brands take ownership and have a firm grip on it
too. Only brand owners can determine their success and prevent it from falling
down the abyss.
Every
brand wants to be successful but success can only come about if brands take
ownership. To think that a brand will develop by itself once the basic
groundwork is done would be wishful thinking. A brand must be built and
capitalized on to maximize its potential and this requires the brand owner and
brand custodian to take ownership and drive the brand to fulfil its vision.
Each winner receives a 24k gold plated trophy and a glass-framed certificate. The trophy reflects
the theme, showing the journey of the brand's growth and development, from the
beginning where it has to rise from the broad base, which is heavily
competitive to reach the pinnacle of success, where the brand is now the market
leader, filled with dynamism and distinction.
In his welcome speech, Dr
KKJohan, President of The BrandLaureate congratulated the champions of SMEs
Brands for their win and spoke on the Award's chosen theme,
"None of us
are born successful. Success is a commitment, the more committed we are, the
greater the rate of achievement. Likewise, brand success is a journey, where
you as the brand guardian must drive the brand to its desired level of
success. Successful businesses have
strong brands and if you want your business to be successful, you need to work
on your brand. Taking ownership of one’s brand shows your leadership and commitment
to the brand and business."
He also added, successful brand leaders are those who has no
fear and who will go out of their ways with their out of the box ideas and
eccentricity to build their brands.
He then concluded his speech by
urging SMEs, “Reaching for the sky is what all of you SMEs must do and should
do. Don’t be restricted by conventional guidelines that restrict your mindset.
Soar high with your ideas and realize it. Put wings into your brand and your
personal self and take the world by storm and create phenomenon to build your
legacy. Life is short, time and tide waits for no man and no brand. You either
do it or be done and I am sure you do not want to be done!"
During the night, over 60
companies and individuals received The BrandLaureate Awards which were divided
into the following categories;
1)
The BrandLaureate SMEs Man of the Year Award
2)
The BrandLaureate SMEs Woman of the Year Award
3)
The BrandLaureate SMEs Brand Innovator of the Year Award
4)
The BrandLaureate SMEs Brand Strategist of the Year Award
5)
The BrandLaureate SMEs Master-Builder of the Year Award
6)
The BrandLaureate SMEs Brand Entrepreneur of the Year Award
7)
The BrandLaureate SMEs Brand Technopreneur of the Year Award
8)
The BrandLaureate SMEs Business
Couple of the Year Award
9)
The BrandLaureate SMEs Brand
Leadership Award
10)
The BrandLaureate SMEs Brand of
Distinction Award
11)
The BrandLaureate SMEs Signature
Award
12) The BrandLaureate
SMEs Corporate Branding Award
13) The BrandLaureate
SMEs Product Branding Award
The SMEs BrandLaureate Brand
Leadership Award is awarded to outstanding leaders who have played key and
pivotal roles in building their brands to be market leaders. They are known for
their strong and dynamic leadership, entrepreneurial acumen, wisdom and
foresight. In building their brands, they have played an equally important role
in helping their countries develop economically, through the areas of
investment, business opportunities and employment.
Meanwhile, The BrandLaureate SMEs
Business Couple of the Year Award 2016-2017 celebrates and honors outstanding
couples and partners who have built successful brands and business under their
stewardship. They have demonstrates strong leadership and are in unison in
their vision and mission for the brand. Recipient of this year's The
BrandLaureate SMEs Business Couple of the Year Award was Dato’ Richard Teo and wife,
Datin Winnie Loo, who are the man and woman behind the success of the premier
hairsalon, A Cut Above.
The prestigious event also saw
the launch of Dr KKJohan's Quote book Volume 2, and a cake cutting ceremony to
celebrate The BrandLaureate SMEs Awards 10th Anniversary. During the
prestigious night, three specially chosen organizations; IJN Foundation,
Malaysian Parkinson's Disease Association and National Kidney Foundation
Malaysia received RM30,000 donation from one of the night's award recipient,
Winner's Dynasty Group.
Receiving the cheque on stage from Chairman of The
BrandLaureate, YBhg Tan Sri Rainer Althoff and Dr KKJohan were Chairman of the IJN
Foundation, YABhg Toh Puan Dato' Seri Dr Hajah Aishah, President of Malaysian Parkinson's Disease Association, Ms
Sara Lew and Mr HW Chua, CEO of National
Kidney Foundation Malaysia.
Guests that night were
entertained with exciting performances by jazz band, FAZZ, a powerful
performance by the highly talented Dayang Nurfaizah and a lively lion dance performance
during the event's opening and closing.
****************************************************************************
The BrandLaureate SMEs BestBrands Award 2016-2017: Winner's listings
The
BrandLaureate SMEs Man of The
Year Award
·
YBhg Dato’ Chevy Beh, Founder & Managing Director of Asian
Healthcare Group Berhad
The
BrandLaureate SMEs Woman of The
Year
·
Puan Puteri Mariana Abd Majid, Chief Executive Officer of Mutiara
Teknologi (M) Sdn Bhd
The
BrandLaureate SMEs Business
Couple of The Year
·
YBhg Dato’ Richard Teo and YBhg Datin Winnie Loo, Managing
Director/ Chief Executive Officer & Creative Director of A Cut Above Sdn
Bhd
The
BrandLaureate SMEs Brand
Innovator of the Year
·
Mr. James Y.G. Tan, Founder & Managing Director of Joven
Marketing Sdn Bhd
The
BrandLaureate SMEs Brand
Strategist of the Year
·
YBhg Datuk Mohamed Faroz Bin Mohamed Jakel, Group Managing Director
of Jakel Group of Companies
The
BrandLaureate SMEs Master
Builder of the Year
·
Mr. David Mizan Hashim, Group President of Veritas Design Group
The
BrandLaureate SMEs Brand
Entrepreneur of the Year
·
Mr Jeffrey Soo, Founder of Fire Fighter industry Sdn Bhd
The
BrandLaureate SMEs Brand
Technopreneur of the Year
·
Mr Na Boon Aik, Managing Director of Binasat Sdn Bhd
The
BrandLaureate SMEs Brand Social
Entrepreneur of the year
·
YBhg Dato’ Sri Nicky Liow, Founder of Winner Dynasty Group
The BrandLaureate
SMEs Brand Leadership Award
1. YBhg Dato Ong Theng
Soon, Executive Director of Binastra Land
2. YBhg Dato’ Francis Ng
Tian Sang, Chairman of Beverly Wilshire Medical Centre
3. YBhg Dato’ Ar. Saiful
Anuar Abdul Aziz, Managing Director of Arte Axis Design Group
4. YBhg Dato’ Tan Hon
Chung, Chief Executive Officer of Directd Retail and Wholesale
5. YBhg Dato’ Hjh Tuan
Hasnah Tuan Yusoff , Founder
& CEO of Munawwarah Design
6. Ir. Pok Sum Loong,
Managing Director of Wirtgen (M) Sdn Bhd
7. Mr. Ee Ching Wah,
Founder & Group President of R.E.A.L Education Group
8. Mr. Hamie Appala
Nakkiah, Group Managing Director of Biforst Logistics
The
BrandLaureate SMEs Brand of Distinction Award
1.
BAC: Brand
Excellence in Education – Law
2.
Chek Hup:
Brand Excellence in Food & Beverage – Premium Coffee
3.
Fire
Fighter: Brand Excellence in Fire Fighting Solutions
4.
Inovar:
Brand Excellence in Floor Solutions – Laminate Covering
5.
Jakel: Brand
Excellence in Fashion – Textile and Apparel
6.
Joven: Brand
Excellence in Consumer – Water Heater
7.
Lord's Tailor:
Brand Excellence in Fashion – Premium & Bespoke Suites
8.
Q-dees:
Brand Excellence in Education – Pre-School
9.
Veritas:
Brand Excellence in Architecture & Design Solutions
10. Wirtgen: Brand Excellence in Industrial – Road Construction
Solutions
The
BrandLaureate SMEs Signature Award
1.
Ariani:
BestBrands in Retail – Muslimah Fashion
2.
Biforst : BestBrands in Integrated Logistics Solutions
3.
Conspec:
BestBrands in Innovation – Landscape Services & Solutions
4.
DirectD:
BestBrands in e-commerce – Mobile Devices Communications
5.
Eco-Brown:
BestBrands in Consumer – Brown Rice
6.
Jati:
BestBrands in Consumer – Rice
7.
Koong Woh
Tong: BestBrands in F&B- Traditional Chinese Supplement
8.
Lexis Hotel:
BestBrands in Hospitality – Hotels & Resort
9.
Mega
Fortris: BestBrands in Manufacturing – Security Seals
10. Mutiara Teknologi: BestBrands in ICT Solutions
11. Q-Dees: BestBrands in Education – Link & Think Methodology
The
BrandLaureate SMEs Corporate Branding Award
1.
Airestec:
BestBrands in Industrial-HV AC - Refrigeration Technology & Solutions
2.
Big Onion: BestBrands
in Food & Beverage – Food Catering
3.
Binasat: BestBrands
in Technology – Integrated Telecommunication Solutions
4.
Binastra Land:
BestBrands in Property
5.
Cofreth: BestBrands
in Industrial – Facilities Management
6.
Exact
Engineering: BestBrands in Information Technology – Telecommunication Services
& Solutions
7.
Green View
Islamic School: BestBrands in Education – International Islamic Education
8.
Gribbles: BestBrands
in Healthcare – Diagnostic Laboratory Services
9.
Health Lane:
BestBrands in Wellness – Pharmacy
10. I X Telecom: BestBrands in ICT- Virtual Network Operator
11. Ken Rich: BestBrands in Manufacturing – Personal Care, Household
and Industrial Solutions
12. Nutric: BestBrands in Direct Selling – Anti- Aging /Wellness
Solutions
13. Polyseed: BestBrands in Green Advocacy
14. Quann: BestBrands in Information Technology – Security Service
Provider
15. RC Precision BestBrands in
Manufacturing – Equipment Assembly and Contract
16. REAL Education: BestBrands in Education – Integrated Education
Provider (childhood- secondary)
17. ST Tiew Dental: BestBrands in Wellness – Oral Care Services &
Solutions
18. Stone Empire: BestBrands in Interior Design – Dimensional Stone
19. Teong Huat: BestBrands in Healthcare – Medical Plasters &
Solutions
20. Tokai Engineering: BestBrands in Environment – Safety &
Security Solutions
21. UDPS: BestBrands in Energy – Integrated Engineering Solutions
& Services
The
BrandLaureate SMEs Product Branding Award
1. Asadi: BestBrands in Fashion – Footwear
2. AUEI: BestBrands in Education –
Vocational Training
3. Beunos: BestBrands in Lifestyle –
Kitchen Wardrobe Designs
4. CellMaxx: BestBrands in Wellness –
Nutritional Supplement
5. Children Islamic Centre: BestBrands in
Education – Pre School Islamic Education
6. e-Remit: BestBrands in e-Commerce –
Digital Remittance
7. Mediscience: BestBrands in Healthcare –
Disposable Equipments & Solutions
8.
Zell - V: BestBrands in Wellness –
Cellular Therapy Solutions
**************************************************************************
The
BrandLaureate SMEs BestBrands Gala Dinner 2016-2017
Speech by Dr. KKJohan, President
of The BrandLaureate
"Good evening ladies and
gentlemen, welcome to The BrandLaureate SMEs BestBrands Awards 2016, the 10th
series of The BrandLaureate SMEs Awards. Yes, the SMEs BestBrands Awards
celebrates its tenth anniversary this year. Last year, 2016, The BrandLaureate
Awards, the award for multinationals, large corporations, public listed and
government linked companies celebrated its 10th anniversary.
After a successful start to The
BrandLaureate Awards in 2006, we were asked to organize the SMEs Awards and the
first Award took place in 2007. It was conceptualized to recognize leading SMEs
in Malaysia that has successfully built their brands and make Malaysia proud
with their quality products and services. These SMEs have also contributed to
the economic growth of the country.
As you are all aware, SMEs are
engines of growth and development, fountains of entrepreneurship and every
successful nation has a pool of SMEs that contribute significantly to its GDP.
No developed nation would be where it is if it does not have a strong SME base
and no successful brand would be where they are if they did not start their
brand journey as a SME.
Yes, SMEs, as the acronym
denotes, you may be a small and medium enterprise but you play a strong and
significant role with your enterprise and entrepreneurial spirit.
Like the first The BrandLaureate
Awards that took the nation by storm, likewise the first SMEs Awards was a
spectacular success. I can go on and on to speak about its success but that is
not what the Asia Pacific Brands Foundation and The BrandLaureate is here for.
We are here for a good and greater cause, one that is of nation branding and
nation building.
In launching The BrandLaureate
Awards, we have created the awareness and importance of building brands and
branding. We have created the buzz in
the country on a very important subject matter, which was talked about but not
well understood.
Ladies and gentlemen, let me tell
you that 10 years ago when we mentioned about brands and branding, the most
common reaction was that it was all about advertising and promotions. To many
companies, especially the SMEs it was a subject matter that was irrelevant to them,
as they feel they were just small enterprises. There was no need to brand as it
was not important to them.
It was a discipline for the big
boys. But even where the big boys were concerned, some were not bothered as
they thought they are market leaders and strong enough to withstand the
competition. Many were outright arrogant, that I can tell you.
On the other hand, some of the
big boys were grasping away, not knowing what to do. Many spent millions of
dollars doing rebranding, hiring consultants that set new vision and mission
statements for them, refreshed their logos and upgrade their façade, branches,
take media advertisements that cost RM30,000 –Rm40,000 per insertion to
announce the new logo and so forth.
At the end of the day, it is only the physical
changes but what about the internal changes, which is really the core and soul
of the brand. Call these companies and
you get the same indifferent response from the receptionist to the customer
service team. In short, the rebranding exercise has not been successful because
the buy-in from the staff is not there.
Why the need to pay millions of
dollars to ad consultants under the guise of branding the company. The company,
its CEO and management should take charge of the brand, set its vision and mission,
brand values and grow its brand culture. That is the job of the CEO and not an
external brand consultant.
The APBF through its many write
ups, seminars and even during the Awards has highlighted the importance of
taking charge and taking responsibility of your brand. And this year, being the
10th anniversary of the SMEs Award, we once again would like to
remind all of you that brand success is in your hands. You have to Take
Ownership of Your Brand, For Your Brand Sustainability and Continuity, which is
the theme of this year’s award.
None of us are born successful.
Success is a commitment, the more committed we are, the greater the rate of
achievement. Likewise, brand success is a journey, where you as the brand
guardian must drive the brand to its desired level of success. Successful businesses have strong brands and
if you want your business to be successful, you need to work on your brand.
Taking ownership of one’s brand
shows your leadership and commitment to the brand and business. Remember the
early days when you started your business and brand, when no one knows you and
you had to stand up and stand out to be seen and heard. Remember, the early
days, when you were a newbie and no one trusted you and you had to win the
trust of your customers by walking the extra mile. Remember, the early days
when your competitors look down on you and said that you were no threat to
them.
Well, all of you have persevered
and driven the brand with your tenacity and enterprise. Each cycle of hardship
that you faced, has made your stronger and you have built on your brand
sustainability. You have overtaken the competition and you have won the loyalty
of your customers with your commitment and sincerity to the brand.
This can only happen when you
take ownership of your brand. Many of you do not realize it, but when you take
ownership of your brand, you become the brand too. When this happens, you will
do what is necessary to ensure that every action and step taken for your brand
is the best to ensure its success and sustainability. For if the brand fails,
then you fail too.
We must not be afraid to do the
unheard or unconventional way to drive our brand success. The true and trusted way is not going to make
your brand great and create the oomph which is so needed in this competitive
time.
Successful brand leaders are
those who has no fear and who will go out of their ways with their out of the
box ideas and eccentricity to build their brands. You may call them nerds,
jerks, idiots or madmen. But these madmen eventually rule the world and bring
changes which impact their brands, communities and the world at large.
The strange thing is that no one
really gives a hoot to these madmen when they expound their thoughts and
ideas. We think they are mad, they are
incompetent, they have no knowledge of the industry and they talk mad thinks.
Our mindset is that we can only
trust genius but if we look around us, it doesn’t need a genius to achieve
great things. It needs someone who is passionate about his cause, who is
fearless and who dare to dream the impossible and scale the tallest building
without looking down at all. Just look up and up towards the sky to reach the
highest level … this is what is epitomized in the visual of our SME 2016
brochure ( show image)
Reaching for the sky is what all
of you SMEs must do and should do. Don’t be restricted by conventional
guidelines that restrict your mindset. Soar high with your ideas and realize
it. Put wings into your brand and your personal self and take the world by storm
and create phenomenon to build your legacy.
Life is short, time and tide
waits for no man and no brand. You either do it or be done and I am sure you do
not want to be done and away with.
You should be like the cockerel
that wakes up the whole village every morning, in this instance the whole
world. In reference to the year of the cockerel, well it is a tough and
difficult year, but we must be like the cockerel, crows every morning, so in
this weak market sentiment, your brand should crow and not snooze or moan or
groan.
Take Charge, Take Ownership and
overcome the current odds to build on your brand leadership. Seize the day,
everyday no matter how hard it is. Be the nerd or madman, don’t be intimidated.
Instead intimidate and make your brand heard or seen.
Donald Trump did not win by being
quiet and nice, Duterte shocked the world with his speech and Jack Ma could not
even speak English when he was young. Look at them now, they are rocking the
world with their brands.
You can do it and you must do it."
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