FIREFLY CELEBRATES ITS 8TH ANNIVERSARY 88,888 FREE SEATS, FURIOUS 7 MOVIE TICKETS AND EXCLUSIVE FIREFLY NOTEPADS TO BE GIVEN AWAY!
IGNATIUS ONG AND FIREFLYB TEAM
IGNATIUS ONG REWARDS FIREFLY'S LOYAL PASSENGERS
Firefly celebrated its eighth anniversary with the theme being CELEBRA8.
This year is expected to be a flourishing year ahead for this airline with its new fare packages in place – FlyPremier and FlyBasic, its recent implementation of FPX – a real time online payment option, its collaboration with Peugeot Lounge at Subang Skypark where Firefly customers can experience Peugeot Lounge’s facilities at half the price of walk- in customers rate – RM25 instead of RM50, and the arrival of its fifth new ATR 72-600 aircraft, making it a total of 17 aircraft in the fleet to-date.
Firefly’s CEO, Ignatius Ong said, “Today we celebrate our anniversary of operating for eight years. From our offering of six destinations in 2007, we now serve ten domestic and eight regional neighborhood destinations while our fleet has grown from three Fokker-50s to 17 ATR 72 series aircraft.
"The number of passengers carried has grown tremendously from 390,000 in 2007 to 2.2 million last year. We foresee a double-digit growth in 2015, while at the same time expand our route network further and commit to maintaining a clean slate on safety over the years to come.”
In conjunction with its 8th Anniversary celebration, Firefly is rewarding its loyal customers with 88,888 free flight tickets, excluding airport taxes, GST and surcharges, to all its destinations.
There is also an on-going ‘Captain’s Draw’ on all Firefly flights today, whereby 88 lucky passenger will each stand a chance to win an exclusive Firefly notepad.
Firefly will also give away Furious 7 movie screening tickets to lucky loyal Firefly customers and partners.
The 88,888 free flight tickets on all Firefly flights will enable more travelers to enjoy a hassle free holiday that is easy on the wallet and allow them to experience our Firefly hospitality,” explained Ong.
Ong further added, “The management considers every possible way to deliver the best travel experience that lives up to our customers’ expectations. I would like to take this
opportunity to thank both of our longtime and new passengers, partners and the 800 employees at Firefly.
"Without your unwavering support, dedication and faith in us throughout these past 8 years, we would not have been able to get to where we are today. All of our success and growth was only made possible with you. I hope for the best for Firefly and I look forward to seeing you onboard our aircraft in another 8 and more years to come.”
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Background on Firefly
Firefly, a premium short-haul airline, is a wholly owned subsidiary of Malaysia Airlines. It began its operations in April 2007. Currently, it operates a fleet of 12 ATR 72-500 and 5 ATR 72-600 turboprops out of Penang and Subang, connecting secondary destinations within the Indonesia-Malaysia-Thailand Growth Triangle as well as providing air linkages between Malaysia and Singapore.
Firefly provides incredible value as well as convenient flight timings and excellent service to its passengers. Passengers are allowed 20kg check-in baggage allowance, automated and self-check-in facility, complimentary in-flight refreshment, assigned seating and convenient city airports.
Firefly had also received numerous awards and recognition. The most recent was on April 24, 2012 when Firefly was accorded Putra Most Promising Brand of the Year by Putra Brand Awards. Five months prior to this, on November 15, 2011, Firefly was conferred “Superbrand” status. Other awards received include the 2010 Frost & Sullivan Value Airline of the Year award and the Green Initiative of the Year 2010 award by Leaders in Aviation in conjunction with the Doha Aviation Summit. Firefly is also recognised as the Best Brand in Aviation for the Brand Laureate.
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