MERCEDES-BENZ STYLO
FASHION GRAND PRIX
KL 2013
KRONENBOURG
1664 PRESENTS ‘NOT LES MISERABLES..’
An Evening of L’APERITIF Fashion
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For
the second year in a row, Kronenbourg
1664, the French brand of Carlsberg Malaysia presented the luxuriousness of
French fashion with ‘Not Les Miserables..’ , an evening of L’Aperitif fashion at
the Mercedes-Benz STYLO FGP 2013’s fourth night.
Stuart Tomlinson, Soren Ravn, Dato Nanvy Yeoh, Lai Voon Hon, Winnie Loo, Roland Folger, Moses Law and Eric Yeong of TANGOO
Three Top Guns who bankroll Mecedes-Benz STYL); Stuart Tomlinson of VISA, Soren Ravn of Kronenbourg 1664 and Roland Folger of Mercedes-Benz
Eric Yeong and Moses Law are the talents and brains behind TANGOO the most fabulous and creative label in town!
Three Top Guns who bankroll Mecedes-Benz STYL); Stuart Tomlinson of VISA, Soren Ravn of Kronenbourg 1664 and Roland Folger of Mercedes-Benz
Eric Yeong and Moses Law are the talents and brains behind TANGOO the most fabulous and creative label in town!
The event which
was staged at Aloft
Kuala Lumpur Sentral, saw the venue
transformed into modern French art-deco with a total indulgent tres chic look
to opitomise Kronenbourg’s
inspiration of the most flamboyant periods of the French “art de vivre”.
Carlsberg
entered the Malaysian fashion market in 2011 signing up the legendary Datuk
Jimmy Choo as mentor for its Kronenbourg 1664 L’Aperitif Fashion showcase, the glamorous French version of Happy Hour,
with STYLO.
Soren Ravn, Managing Director of Carlsberg Malaysia quoted “Kronenbourg
1664 has always been a progressive brand that cultivates cultures. In Malaysia, the growing fashion
scene defined the perfect opportunity for the brand because of its French roots
and personality. As such, we are not only committed to being part of the
industry through sponsorships but insist on shaping perceptions and progressing
the industry further through our Kronenbourg 1664 L'Aperitif Fashion platform.”
He added,” Kronenbourg 1664 L'Aperitif Fashion (LAF) last year comprised the fashion industry's finest minds. This
year, we are pushing the boundaries further. Our goal is to progressively
cultivate and enhance the fashion industry
by giving inspiring designers an opportunity to launch their careers under the
mentorship of Gillian Hung, President of MODA and Dato Professor Jimmy Choo, OBE as the patron.”
The night kicked
off with a spectacular showcase by Mercedes-Benz STYLO Designer of the Year
2012, Bill Keith, fresh from his Mercedes-Benz Fashion Week, Mexico City gig in
September last year. His collection saw a myriad of
designs inspired by the multi ethnicity of Malaysia, called “Tropical Delusions”,
with a touch of French.
Dato’ Nancy
Yeoh, President and CEO of Stylo said, “All things French are indeed exciting.
Tonight we capture the essence of Victor Hugo’s “Les Miserables” but give it
the usual STYLO twist, hence the NOT. Our partnership with Kronenbourg 1664 has
given us the platform to present theatrical fashion in its best with limitless
creativity.”
L’Aperitif
fashion evening continued with A Cut Above helmed by Winnie Loo, who presented
a diverse selection of French avant-garde hair designs at the show. The hair
presentation literally reached dizzying heights with its “Miraculous” hair
show, leaving much to the guests’ imagination.
The night also witnessed the extravagant, luxurious styles and
collection showcased by Tangoo and Carven Ong.
The highlight of the evening was the special appearance by Malaysian
Supermodel Amber Chia who dazzled in a unique, never before seen dress made of 3000 Kronenbourg
1664 bottle caps conceptualised by STYLO and designed by Alexander Yeo.
Amber Chia wore a Alexander Yeoh gown festooned with 3,000 Kronenbourg 1664 bottle caps!
Amber Chia our supermodel had 3,000 bottle caps of Kronenbourg 1664 on her!
The ultimate power couple; Amber Chia and Soren Ravn, boss of Kronenbourg 1664!
Notice the ruffles on the sleeves of Soren Ravn! So Frenchy and Marie Antoinette! Let them eat cake and washed down with Kronenbourg 1664!
I think a thousand bottle caps fell off on stage!
Amber Chia our supermodel had 3,000 bottle caps of Kronenbourg 1664 on her!
The ultimate power couple; Amber Chia and Soren Ravn, boss of Kronenbourg 1664!
Notice the ruffles on the sleeves of Soren Ravn! So Frenchy and Marie Antoinette! Let them eat cake and washed down with Kronenbourg 1664!
I think a thousand bottle caps fell off on stage!
As a sneak peak to Mercedes-Benz STYLO first ever public fashion show called
STYLO LIVE! to be held on Friday at KL Twin Towers, the audience were
entertained by dazzling performances of aerialist, stilt walkers, fire-eater,
unicyclist, hoop dancer and electro grinders flown in specially by STYLO
Worlwide as a 6-member circus-based performing arts contingent from London.
STYLO
International was set up to create fringe events to support world class
motorsport activities in the region. Motorsport activities have seen tremendous
jump in Asia as it is the sports of choice for the affluent male; the same way
affluent females covert couture fashion. Hence, the use of fashion as the
excuse for this stylish fringe activity. STYLO
is essentially a Malaysian slang for the word ‘style’. The ‘O’ in STYLO denotes that fashion evolves in a
circle.
Moses Law waving at me with partner Eric Yeong. This design duo own and design for their fabulous label TANGOO
Stuart Tomlinson of VISA (orange tie), Soren Ravn of Carlsberg and Kronenbourg 1664, Dato Nancy Yeoh of STYLO, Winnie Loo of A Cut Above, Roland Folger of Mercedes-Benz, Moses Law and Eric Yeong of TANGOO
Roland Folger the main paymaster of Mercedes-Benz STYLO with Moses Law and Eric Yeong of TANGOO
Look at Dato Nancy Yeoh's big boobs and sensational figure
A most important sponsor was Lai Voon Hon the owner of Aloft who made a fortune from selling The Westin hotel at its peak!
Without Lai Voon Hon there would be no STYLO!
Lai Voon Hon congratulating Dato Nancy Yeoh for a job superbly done!
One big happy family
Stuart Tomlinson of VISA started the ball rolling with his Gangnam Style dance!
This is how it's done!
Carven Ong and models
The 3 Top Guns of Mercedes-Benz STYLO; Stuart Tomlinson of VISA, Soren Ravn of Mercedes-Benz and Roland Folger of Mercedes-Benz
Iris Tan of The Star on a hot rod
Kee Hua Chee joins in as Soren ravn's motorbike proves popular!
Notice Amber Chia's baju with 3000 Kronenbourg 1664 bottle caps, now much reduced since she spilled a lot on stage!Roland Folger the main paymaster of Mercedes-Benz STYLO with Moses Law and Eric Yeong of TANGOO
Look at Dato Nancy Yeoh's big boobs and sensational figure
A most important sponsor was Lai Voon Hon the owner of Aloft who made a fortune from selling The Westin hotel at its peak!
Without Lai Voon Hon there would be no STYLO!
Lai Voon Hon congratulating Dato Nancy Yeoh for a job superbly done!
One big happy family
Stuart Tomlinson of VISA started the ball rolling with his Gangnam Style dance!
This is how it's done!
Carven Ong and models
The 3 Top Guns of Mercedes-Benz STYLO; Stuart Tomlinson of VISA, Soren Ravn of Mercedes-Benz and Roland Folger of Mercedes-Benz
Iris Tan of The Star on a hot rod
Kee Hua Chee joins in as Soren ravn's motorbike proves popular!
Alby Thum
Kee Hua Chee and Alby Thum
Chloe Chen and Kee Hua Chee
Miss Malaysia World 2011 Chloe Chen and Mr Greatest Journalist in Observable Universe Kee Hua Chee and his big cross
2 French virgins in white
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