Sunday, December 23, 2012

BABOLAT TENNIS SHOES FOR HIGH PERFORMANCE

KEE@FSWMAG.COM
SINCE THE WORLD DID NOT END ON 21.12.12 WE CAN ALL GO PLAY TENNIS AGAIN...IN BABOLAT SHOES, THE PREFERRED CHOICE OF TENNIS PROS! 
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RM 470 per pair for the new Propulse 4
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2013_Propulse 4 noir jaune semelle_LR.jpg
The new Babolat Propulse 4 looks good top and bottom! 

THE NEW BABOLAT PROPULSE 4
The now ultra innovative range of footwear, the NEW Babolat Propulse range is
endorsed and worn by Andy Roddick is even more explosive than ever!
The Babolat Propulse, definitely a concentrated dose of high-tech power for the very top
of the range, intended for players looking for unmatched performance! Babolat
Propulse footwear range is one the models of Babolat tennis footwear where players
will wear during the tournaments.
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The new icy white and blue version looks cool
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2013_Propulse 4 noir jaune semelle_LR.jpg



Babolat Propulse 4 All Court
This pair gives you the confidence to perform the best on all courts. With the heel
dampening system, the Propulse 4 All Court provides the stability and support at the
heel needed in order to control the constant movements. The pair is a customized fit and
gives the long lasting comfort – one main criterion all players look for.
Available in black/yellow and
blue/white colors

The Propulse 4 range is:
1) A new re-launched system with 3D fishbone in PU dynamic foam that gives
high energy restitution
2) With new outsoles that has 3 ambitions on its usage oh hard, clay and all
courts.
3) Has new shank and counter – because the foot undergoes very high stress
during direction changes, an exclusive 2 in 1 shank / counter pieces designed
like a bucket seat gives the added stiffness or torsion resistance to provide foot
support or stability.
4) Has new upper pattern – its internal collar height is adapted to men’s foot shape
to provide better foot support and to secure fitting feel. Without stitching and
made mainly of mesh, it is lightweight, flexible and breathable.

The new outsoles have 3 main focuses:
On Hard Courts
 To maintain the highest level of performance on hard courts
 This was achieved as incorporates the OCS philosophy, seamless
sculptures inspired from rally racing that gives optimized traction
On Clay Courts
 To increase the level of performance on clay both externally and
internally
 External side: Negative sculptures along the main motion axis (35o)
to give much better controlled sliding
 Internal side: Positive sculptures and increased empty spaces to
provide clay evacuation and grip
On All Courts
 High durability of the sole
 The rubber formula for thermo-abrasion resistance
 Bridges network between the sculptures gives long lasting
performance

Propulse 4 shoes have features 100% tennis technologies as follows:
• With Side 2 Side (a dynamic system under the forefoot), the Propulse 4
improves lateral movements to bring greater reactivity to the foot when launching
forward and restores balance with every step for better footwork.

• Developed in collaboration with Michelin, experts on traction, the Propulse 4
offers optimal abrasion resistance and grip thanks to the new Michelin OCS2
outsole for all court surfaces. It features an innovative sole structure directly
inspired by rally racing tires that provide perfect balance between slide and glide
on all types of courts.

• The true core of the shoe, the new Lateral Stability System (LSS) enables
players to gain exceptional foot support and stability while under extreme
pressure.

• Perfectly adjusted fit and customized support thanks to the Footbelt and the
ergonomic heel counter designed specifically for the foot’s anatomy.
• The Kompressor System offers long lasting heel cushioning technology and
comfort with maximum shock absorption.

• For a better resistance to abrasion in high-wear areas the Cell Shield makes for
an extremely comfortable shoe with long-lasting ventilation.

The Propulse 4 All Court retails at RM469 and is available at all Stadium, Studio R and
Royal Sporting House outlets nationwide.
****
About Babolat
Created in 1875, in Lyon, France, Babolat is the oldest international company specialized in
tennis. Babolat is number one in racquet sales in the USA, France, Spain, Italy, and Japan.
Family-run for five generations, Babolat is today an expert and innovative brand in the tennis
sector providing complete technical equipment for all tennis lovers: racquets, strings, shoes,
bags, apparel, accessories and balls. The brand provides strings and racquets for numerous
tennis players including Rafael Nadal (SPA), Kim Clijsters (BEL), Jo-Wilfried Tsonga (FRA), Li Na
(CHN), Andy Roddick (USA) and Julien Benneteau (FRA) (these last two also play with Babolat
shoes). Website: www.Facebook.com/Babolat / www.babolat.com

About RSH (Malaysia) Sdn Bhd
RSH (Malaysia) Sdn Bhd is a subsidiary of RSH Limited. Incorporated in 1989, RSH (Malaysia)
Sdn Bhd’s principle activities include marketing, distributing and retailing for sports, golf, active
lifestyle and fashion products. RSH Malaysia manages multi-brand specialty chains such as
Stadium, Samba, Studio R, Royal Sporting House, Why Pay More? and Golf House. RSH Group
of Companies consists of Armaan (Malaysia) Sdn Bhd, Ogaan Fashions (Malaysia) Sdn Bhd,
Gagan (Malaysia) Sdn Bhd and Prasan (Malaysia) Sdn Bhd, which are retailers of our
international fashion labels that include bebe®, Bershka, Zara, Massimo Dutti, Ted Baker,
Nautica and Pull & Bear. RSH (Malaysia) Sdn Bhd plays an imperative role in propelling the retail
industry forward. We are proud to announce that some of our boutiques were recipients of the
Fair Price Shop Awards 2007-2008 and these include several Royal Sporting House outlets as
well as Massimo Dutti Bangsar Village 2.
Website: www.facebook.com/BabolatMalaysia

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