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Thailand Hosts
Miss Hong Kong Pageant 2012 Finalists
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Hong
Kong, August 31, 2012: The Tourism Authority of Thailand (TAT) Hong Kong
office joined together with Hong Kong’s Television Broadcasts Limited
(TVB) to bring the 10 finalists of Miss Hong Kong Pageant 2012 to
Thailand to mark 40th anniversary of the pageant.
According to Mrs. Thitiporn Maneenate, Director of the TAT Hong Kong
Office, “Reaching over 2.43 million households, Chinese-language TVB is
Hong Kong’s largest television station. It has also extensive global
reach, as TVB’s programs are broadcast in more than 40 countries,
reaching about 300 million households globally. Our collaboration with
TVB highlighted the beauty and attractions of Thailand to
Chinese-speaking audiences in Hong Kong, Macau, China, as well as
overseas Chinese around the world. The Miss Hong Kong Pageant 2012
broadcast reached an estimated 129 million viewers through the live
broadcast, program archives, and mobile applications.”
The ten finalists in the Miss Hong Kong 2012 Pageant enjoyed a variety of
activities in Bangkok, Nakhon Pathom, and Koh Samui. During the final
round, viewers of the pageant broadcast enjoyed seeing the finalists
experience the beauty of Thai culture, art, traditional dress, Thai
massage, medical and wellness services, seas and beaches. Miss Cheung
Ming Nga Carat, who was crowned Miss Hong Kong 2012 in the pageant finale
on 26 August, will have the opportunity to visit again to experience more
of Amazing Thailand.
Thailand welcomed 531,192 visitors from Hong Kong in 2011, a 35% increase
over the previous year. From January until the end of July 2012, Thailand
has seen 247,231 visitor arrivals from Hong Kong. The average stay in
Thailand for a visitor from Hong Kong is 6.54 days, with average daily
spending of 5,599.70 baht. Over 80% of Hong Kong arrivals are repeat
visitors.
To watch highlights of Miss Hong Kong 2012 Pageant and the finalists’
experiences in Thailand, visit mytv.tvb.com.
In
photo
: Mr Sansern Ngaorungsi, TAT Deputy Governor of International Marketing
for Asia and the South Pacific, presents a Thai traditional garland to
welcome Miss Hong Kong 2012, Miss Cheung Ming Nga Carat.
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Copyright Tourism Authority of Thailand. All
Rights Reserved.
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