A MOST FASCINATING, INTERESTING AND INFORMATIVE LECTURE ON THE INS AND OUTS OF FASHION MARKETING WAS HELD ON 10 SEPTEMBER AT PARIS AMERICAN ACADEMY IN RUE ST JACQUES IN PARIS.
Olivier Roux was marketing assistant at Christian Dior from 1990 to 1992, business development manager at Francesco Smalto which makes shoes for the Sultans of Brunei and Morocco and director of licensing at Morgan and now teaches Fashion Marketing at Paris American Academy.
The 3 hour lecture was very illuminating as Olivier Roux spoke on the benefits, business and vagaries of the fashion industry and I certainly learned a lot!
So I can recommend seminars and short courses at Paris American Academy which only accepts students from IFTC Kuala Lumpur.
Group photo at Palais Royale