THE SAVOY HOTEL CELEBRATES ITS 125TH ANNIVERSARY WITH "A WALK WITH THE WILD FLOWERS" ALONG THE RIVER THAMES
~Take a Walk With The
The Savoy, a Fairmont
managed hotel, Launches London’s First Thames Wildflower Walk, With River of Flowers
As part of its 125th Anniversary celebrations, The Savoy, a
Fairmont managed hotel, is leading an initiative that will create the
capital’s first ever central wildflower walk – River of Flowers Central
London. In partnership with social enterprise, ‘River of Flowers’, the
hotel is spearheading this floral trail to increase the planting of native
wildflowers in the city, and awareness of green and floral spaces along the
Thames. All along the river, green space planted with wild flowers
will create a string of ‘pit-stops’ for bees and other pollinators.
Situated on the banks of the Thames since 1889, the iconic Savoy hotel has
been awarded time and time again for their commitment to sustainability and
their leadership in improving local community well-being and ecosystems.
The River of Flowers Central London will build upon The Savoy’s
rich history of preserving and protecting the environment.
The Fairmont brand and its luxury hotels have long been leaders in
sustainability. As one of the first global hotel companies to host onsite
honey bee programs, Fairmont currently has honeybee hives and rooftop
garden initiatives running at more than 20 of its hotels around the world.
More recently, Fairmont expanded its bee and sustainability programming to
address the current decline in population of the wild bees through the
first of many new pollinator bee hotels. Research indicates the overall
number of pollinator bees has been on a steady decline for decades, greatly
impacting the health of ecosystems, the reproduction of flowering plants
and the pollination of our food. This is a grave concern, as bees are
responsible for pollinating more than 80 per cent of flowering plants,
fruits and vegetables. A primary cause of this decline is the loss and
fragmentation of habitat. The River of Flowers will help to
rebuild this habitat.
River of Flowers Central Londonwill blossom in August of this
year, and include a beautifully designed map that plots the wild gardens,
meadows and groves of trees along the north and south banks of the Thames.
The trail will connect a group of illustrious organisations, including The
Savoy, The Garden Museum, Queen Elizabeth Hall and Tate Modern, creating
homes for bees in wild spaces, as well as ensuring plenty of flowers and
forage for butterflies.
The walks will also introduce visitors and residents to the likes of the
Victoria Embankment Gardens, Inner Temple Gardens, Bernie Spain Gardens,
Jubilee Gardens, and around The Savoy’s nearby parks.
To launch River of Flowers Central London and to celebrate this
pioneering approach by The Savoy, a limited edition wildflower seed packet
has been created for guests to take away and plant in containers at home.
This mix, which includes Bird's-foot Trefoil, Corn Chamomile, Cornflower,
Field Scabious, Ox-eye Daisy and Yellow Toadflax, will also be sown in any
new meadows created along the River of Flowers Central London. The
Savoy will host a special ‘Wildflower Afternoon Tea’ to celebrate this
partnership, including such treats as Cherry Blossom Baskets, Hibiscus and
Rhubarb Slices and Lavender Eclairs along with a summer peach and Regents
park Honey sphere.
“The Fairmont way has always been to embody the energy of the communities
in which we work, live and play, so creating sustainability initiatives
that support the broader ecosystem around our celebrated hotels is
something that our colleagues have soundly embraced,” said Jane Mackie,
vice president, Fairmont Brand. “Working with local partners to help create
initiatives like theRiver of Flowers Central London
truly brings our passion for environmentalism to life.”
Kathryn Lwin, Director of River of Flowers
remarked, “River of Flowers aims to 'feed the bees that feed us' by
creating and linking trails or 'rivers' of wildflower forage and shelter in
city spaces. By bringing the countryside to the city, we are planting
for pollinators, plants and people.”
Kiaran Macdonald, Managing Director of The
Savoy, a Fairmont managed hotel commented, “We are delighted to have been a
driving force in creating River of Flowers Central London. Not
only do we believe that this project will make a difference for wild
pollinators in the capital, but for Londoners and guests, too. With
National Pollinator Policy being mooted in parliament, and the creation of
Heatherwick’s Garden Bridge moving forward, the moment for bees and
butterflies is now and we are thrilled to be at the heart of this initiative,
on our 125th Anniversary of life in London.”
Tea at The Savoy, a Fairmont managed hotel Wildflower Afternoon Tea starts from £50 per person and includes
a selection of finger sandwiches, freshly baked scones with Cornish
clotted cream, homemade lemon curd and strawberry preserve, pastries
including a Lavender Eclair, Hisbiscus and Rhubarb Slices and Cherry
Blossom Baskets and signature cakes.
About The Savoy, a Fairmont managed hotel (www.fairmont.com/savoy-london) To stay at The Savoy is to follow in 125 years of history, and the
footsteps of Sir Winston Churchill, Frank Sinatra, Christian Dior, Maria
Callas, Claude Monet and Katherine Hepburn. An iconic hotel, brilliantly
reinvented for the 21st century, where old fashioned glamour sparkles with
a new lustre.
Perfectly positioned on the banks of the Thames, with the excitement of
London waiting to be discovered. Step inside and guests can enjoy
some of the most well-known restaurants and bars in London including the
celebrated American Bar and Kaspar’s Seafood Bar and Grill which opened in
May 2013. For business and event guests there are varied meeting and
event spaces including the Lancaster Ballroom and the River Room
overlooking embankment gardens and the Thames beyond.
About Fairmont Hotels & Resorts
Fairmont Hotels & Resorts connects guests
to the very best of its destinations worldwide, reflecting each locale's
energy, culture and history. Passionate travelers choose the luxury hotel
brand for its ability to deliver memorable travel experiences, personalized
and thoughtful service, and hotels that are one-of-a-kind. Serving as
genuine gateways to their destinations, Fairmont hotels offer
locally-inspired cuisine and spirited bars and lounges, distinctive design
and décor, and a steadfast responsibility to environmental and social
priorities. With more than 65 hotels globally, and many more in
development, landmark hotels in the Fairmont collection include The Plaza
in New York, London’s The Savoy, Fairmont Peace Hotel in Shanghai and
Quebec City’s Fairmont Le Château Frontenac. Fairmont is owned by FRHI
Hotels & Resorts, a leading global hotel company with over 110 hotels
under the Fairmont, Raffles, and Swissôtel brands. The company also manages
Fairmont, Raffles and Swissôtel branded luxury private residence clubs, whole-ownership
residences and serviced residences properties. For more information or
reservations, please visit fairmont.com.