Friday, January 3, 2014

SHANGHAI MIN---MUST TRY WHEN IN HONG KONG AS THIS CHAIN OF AFFORDABLE RESTAURANTS IS TOUTED AS THE BEST IN ITS LEAGUE

KEE@FSWMAG.COM
THERE ARE 9 BRANCHES AND I AM WAITING FOR A SAVVY MALAYSIAN INVESTOR TO OPEN THE 10TH BRANCH IN KUALA LUMPUR! 




Shanghai Min Welcoming Year of the Horse
with Auspicious ‘Lo Hei’ Chinese New Year Celebration

Traditional festive menus available for ‘takeaway’
to serve at home

Shanghai Min is welcoming the Year of the Horse with the auspicious ‘Lo Hei’ tradition of tossing raw fish salad plattersin the air with chopsticks to bring good fortune and prosperity.

The colourful Chinese New Year celebration that dates back more than 750 years is a festive highlight at all nine Shanghai Min restaurants in Hong Kong priced HK$198, on a set menu designed for groups of six priced HK$1,988.

According to tradition, families and friends call out "Lo Hei", meaning "mix it up", as they toss the ingredients while saying well wishes out loud to bring good luck and prosperity for all in the coming year.

It is said that the higher the ingredients are tossed in the air, the more prosperity is assured.

Available throughout Chinese New Year from January 13 to February 14, the Shanghai Min Fortune Toss features a piled platter of Shanghai delicacies including smoked salmon and a harvest of multi-coloured, traditional shredded vegetables, seasonings and sauces.

Shanghai Min’s specialty version also includes a secret sweet and sour Shanghai-style sauce, creating a distinctive light aromatic taste and crisp texture that is uncommon in the Chinese New Year specialty.

Once again, Shanghai Min is this year also offering popular Chinese New Year takeaway specialties which are perfect gifts for friends and relatives and ideal for home celebrations.

No banquet or gatherings is complete without the signature Chinese New Year Casserole (in Cantonese, Poon Choi), another auspicious specialty symbolising union, prosperity and affluence on festive occasions. Shanghai Min’s extravagant version is priced HK$498, discounted from HK$668, featuring 15 kinds of luxurious dried seafood and delicacies, including Japanese sea cucumber, fish maw and pork knuckle, in unique Shanghai style – distinguished by its rich and refreshing soup, variety of ingredients and luscious yet non-greasy flavour.

Eight Treasures Whole Braised Duck with Conpoy
, reduced from HK$318 to HK$228, is another an all-time favourite in Chinese restaurants that can now be served at home, renowned for itstaste and fragrance, diversity of ingredients and complex preparation.

Braised Pork Knuckles with Golden Eggs and Shanghai Cabbage
, reduced from HK$318 to HK$228, is another essential for Shanghainese banquets. The complex dish requiring hours of preparation can now be served at home simply by re-heating.

Finally, Shanghai New Year Pudding with Dah Chu Chiew & Osmanthus Honey completes any feast, reduced from HK$168 to HK$118 for a box of two – or just HK$88 a box for orders of ten boxes, or with dine-in spending of HK$300 or above.

This New Year pudding blends Shanghai flavours with elements of Chinese New Year pastries, creating an intense fragrance of rice and a soft glutinoustexture, which is moulded into the shape of pair of carp fish and packaged in a lovable pink gift box to delight relatives and friends.

Starting from 28 January 2014, Chinese New Year rice cakes are additionally available for pickup only at Shanghai Min restaurants in Causeway Bay, Tsimshatsui East and Mong Kok.

ShanghaiMin’s specialties can be ordered from January 3-February 7, for collection from January 13-February 14 from any outlet. The Takeaway Order Hotline is tel. 3759 0008, with orders taken by email at cny@xiaonanguo.com

About Shanghai Min

Launched 26 years ago, Shanghai Min evolved from a small Shanghainese eatery of just six tables – becoming one of very few local Chinese restaurant brands to branch out to international acclaim.

Twelve years ago, Shanghai Min opened its first branch in Hong Kong and has rapidly developed into a renowned fine-food brand attentive to exquisite, inspired and delightful Shanghainese cuisine delivered by its Shanghainese master chefs and the use of fresh and high quality ingredients that that wins universal plaudits of gourmands.

In December 2009, Shanghai Min was opened atop One Peking in Tsim Sha Tsui, becoming the flagship of Shanghai’s celebrated Shanghai Min restaurant group and the one and only Shanghainese restaurant offering spectacular panoramic Victoria Harbour views, taking the Chinese dining experience to a new level in Hong Kong.

Across the region, the Shanghai Min brand now boasts branches in Eastern China, Northern China and Hong Kong.

Shanghai Min Tsimshatsui One Peking – Hong Kong Flagship
10/F, One Peking, 1 Peking Road, Tsimshatsui, Kowloon, Hong Kong
T - 2527 8899

Shanghai Min Central
Level 3, Man Yee Building, 68 Des Voeux Road, Central, Hong Kong
T - 2259 9393

ShanghaiMin Causeway Bay
Shop 1103, 11/F, Food Forum, Times Square, 1 Matheson Street, Causeway Bay, Hong Kong
T - 2874 8899

Shanghai Min Tsimshatsui
UG 2-13 & 45-51, Tsim Sha Tsui Centre, 66 Mody Road, Tsimshatsui, Kowloon, Hong Kong
T - 2369 8899

Shanghai Min Mong Kok
Shop 501, 5/F, Grand Century Place, 193 Prince Edward Road West, Mong Kok, Hong Kong
T - 2975 8899

ShanghaiMin Kowloon Bay
Shop 2, 6/F, MegaBox, Enterprise Square Five, 38 Wang Chiu Road, Kowloon Bay, Kowloon
T - 2545 0880

Shanghai Min Shatin
Shop 710, Level 7, New Town Plaza, Phase I, Shatin, New Territories, Hong Kong
T - 2894 8899

Shanghai Min Kwai Fong
413-416, 4/F, Metroplaza, 223 Hing Fong Road, Kwai Fong
T – 2845 8899

Shanghai Min Tuen Mun
Shop 3235-3237, 3/F, Phase 1, Tmtplaza, 1 Tuen Mun Street, Tuen Mun , New Territories, Hong Kong
T - 2426 8899


ShanghaiMin is celebrating this Chinese New Year with the auspicious ‘Lo Hei’
Popular Chinese New Year takeaway specialties are perfect as premium gifts to friends and relatives as well as home celebrations









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