MC AJAK WILL WEAR LORD'S TAILOR SUIT TO THE 27TH BERITA HARIAN MOST POPULAR ARTISTES AWARDS OR ANUGERAH BINTANG POPULAR BERITA HARIAN ON 24 MAY 2014 SO YOU ARE THE FIRST TO SEE HIS NEW WARDROBE!

KEE@FSWMAG.COM
Bespoke glasses by Tom Davies at Eyecon, The Gardens Mall at MidValley KL. 03-2284 3133

Bespoke suits by Lord's, the best men's tailor in Malaysia, at Bangsar Shopping Centre, AmpWalk at Jalan Ampang and Pavilion KL on 6th floor. 03-2181 6811

 Happy in blues!

BOLD, HANDSOME AND SLIGHTLY FANCY FROM LORD’S TAILOR IN A FLORAL TRIBUTE TO “MAGIS ALAM” (MAGIC OF NATURE) AT THE ANUGERAH BINTANG POPULAR BERITA HARIAN OR BERITA HARIAN’S POPULAR STARS AWARDS ON 24 MAY 2014

Lord’s Tailor revealed the new collection to be worn by 6 top Malay actors and superstars in their new flagship store at Pavilion KL, it was an affair that highlighted the flair and panache prowess of LORD’s. Inspired by the theme of “Magis Alam” this year, LORD’s designed a range of suits that has yet to be seen in Malaysia – ensembles accentuated with floral elements and bright block colours.

The outfits were all made from luxurious fabrics flown in from Europe for this special event. The looks were all fresh and with a twist. Fine cotton and denim were used for the first time, following the trend in Europe at the moment. Heralded from the latest Spring Summer Collection, the outfits were a reflection of the younger, bolder direction that the brand is taking in their Ready-to-Wear collection. The whole collection was more colourful, youthful and vibrant – something that has yet to be seen in Malaysia but is highly in trend in Europe at the moment.  

Some highlights include the red floral jacket paired with coral pants worn by Fizz Fairuz; the elegant taupe coloured glossy leaf motif jacket worn by Shaheizy Sam; and the bold yellow and black contrast jacket worn by Iqram Dinzly. But the sure winner is the bold jacket in bright blue with a touch of gloss paired with slim beige floral pants that will be worn by Keith Foo on the ABPBH award night. Bright blue is the latest trend in suit colours and is sure to add a class and panache to any ensembles.

Another look of the moment is the denim look that is fresh from the catwalks of Europe. The printed denim in versatile cotton and lycra finish is not only form fitting, it highlights the wearer’s silhouette, and is also comfortable at the same time. Aaron Aziz is one of the celebrities who will be sporting this look for ABPBH 2013 in an never seen before shimmery denim number that is sure to please.

Some of the biggest stars of the Anugerah Bintang Popular Berita Harian mingled with press at the PC organized by LORD’s Tailor to announce the nominees, presenters and MCs who were hand picked to be dressed this year – Aaron Aziz, Shaheizy Sam, Fizz Fairuz, Iqram Dinzly, Zizan Razak, Shah Iskandar and MCs Ajak and Sharul. Keith Foo and Hisham Hamid will also be dressed by LORD’s at the ABPBH 2013 award night but were unable to attend the press conference on the day.

For the past 8 years (since 2006), LORD’s Tailor has been dressing some of the biggest nominees of the Anugerah Bintang Popular Berita Harian award show and look forward to continue dressing the celebrities, who have become friends, for many years to come.

About LORD’s

LORD’s is the new flagship brand of Lord’s Tailor – marking a new direction that the company is taking to introduce our own ready-to-wear line, yet keeping our iconic characteristic, which is unremitting quality. Our business card has always been our quality, creativity, richness of fabrics, exquisite perfection of the cut and innate talent in styling our customers. Using the same minute attention to detail vital in every step of the tailoring process, LORD’s promises to offer ready-to-wear products of exquisite quality, fabric and design, at an affordable price.

LORD’s is the preeminent Malaysian tailor renowned for quality – combining the perfect cut, quality fabrics and comfort. LORD’s history in the menswear industry in Malaysia is unprecedented – with 39 years of experience of impeccable made-to-measure tailoring, creating the finest bespoke garments for the crème de la crème such as legendary boxer Muhammad Ali, former prime minister Tun Dr Mahathir, internationally renowned shoe designer Datuk Jimmy Choo, famous Hollywood actor Mel Gibson and Malaysia’s favourtie sportsman Datuk Lee Chong Wei.

In recognition of the company’s dedication to the perfect men’s apparel, Lord’s Tailor’s founder and Master Cutter, Mr Robert Loh, was recently awarded The BrandLaureate Great Entrepreneur Brand Icon Leadership Award 2013. Lord’s Tailor was also previously awarded the pretigious BrandLaureate Signature Award 2012 and SMEs BestBrands Awards for Product Branding Retail Category – Premium Custom Made Apparel 2010 and 2011. In 2011, Lord’s Tailor was also recognized as one of the Top 100 Growing SMEs in Malaysia.

LORD’s RTW Flagship Store in Pavilion KL

The new flagship store in Pavilion KL under the flagship brand, LORD’s opened its doors in November 2013. The store offers a full range of tailoring service that is traditionally expected from Lord’s Tailor. What’s new and exciting is LORD’s new ready-to-wear collection of shirts and pants lining the store in an array of unique colours and fabrics.

Ranging from casual to classic and made from the finest specially-selected European cotton with strong masculine details, the shirts offered by LORD’s are a must-have this season. There are checks in fresh red/blue/orange and bold stripes against dark hues. The shirts are designed with exclusivity in mind – with only about 24 pieces available per article. And each shirt bears the hallmark of LORD’s excellence in sartorial workmanship. It comes as a surprise to many that the price of the shirts range from RM219 – RM379, which is very affordable.

The bespoke (tailor made) corner is featured in a special section of the store where customers can enjoy a truly private and personalized service from our Bespoke Consultant with comfort. The usual fine selection of fabrics is available for customers to pick from – Ermenegildo Zegna, Loro Piana, Dormeuil, Drago, Thomas Mason, SOKTAS and Testa. LORD’s is also the exclusive supplier in Malaysia of the finest Egyptian cotton in the world, the Giza 87, by Thomas Mason.

For those wanting to get a complete styling experience, accessories from Italy and English brand, Dunhill, are also available. Though limited, the cuff links, ties, bow ties, cummerbunds and hankies are carefully selected to compliment any outfit.

LORD’s is also the only fashion retail in Kuala Lumpur to carry a range of BROOKS bags, by JB Brooks & Co. (England), in our store. BROOKS shares the same heritage and excellence in quality that LORD’s is famous for and its collection comes with a range of colourful canvas carry-bags and contemporary leather bags.

The LORD’s ready-to-wear collection maintains the same pursuit for perfection with its bespoke line of rich fabrics, detailed tailoring and limitless creativity, available at a more affordable price.