FIREFLY NOW HAS ITS OWN AIRMILES PROGRAMME! IT IS NOW LINKED TO ENRICH BY MALAYSIA AIRLINES WHICH MAKES SENSE AS MALAYSIA AIRLINES OWNS FIREFLY WHICH IS A MAS SUBSIDIARY!
Existing Enrich members need do nothing and they can redeem their points to fly Firefly! How convenient all round---a perfect marriage of convenience!
FIREFLY PARTNERS ENRICH!
Starting from 1 June 2013, all Enrich members are now able to earn and redeem Enrich miles when flying with Firefly. Enrich is a Malaysia Airlines Frequent Flyer Programme which aims to recognise and reward frequent flyers with free travel and special benefits.
The easiest way to join Enrich is to sign up online and membership is free and open to individuals above 2 years old. Applicants will receive their membership number within 24 hours. Memberships do not expire however members are encouraged to keep accounts active within 36 months to ensure they can continuously enjoy special benefits.
As an Enrich member, Firefly passengers will start off on Blue tier, and as the passenger continues to purchase flight tickets with us, they will advance to Elite tiers, which start with Silver, Gold, and ultimately Platinum. Existing Malaysia Airlines’ Enrich members may immediately use their member card to accrue and redeem points on Firefly.
“We understand many of our customers continuously fly with us due to our signature hassle free service, professional organisation from operations to safety aspects and top notch friendly cabin crew. Now with the Enrich membership, our guests will be able to very quickly accumulate enough points for a holiday with the family or friends to our popular destinations in Firefly network or the national flag carrier Malaysia Airlines. In addition being a truly 100% Malaysian national champion, this is truly unmatched and unrivalled with the other players in the turboprop market and we aim to stay 10 steps ahead by continuously offering peace of mind and integrated value add to our loyal customers” quipped Ignatius Ong, CEO of Firefly.
Starting from 1 July to 31 July 2013 Firefly customers will earn 2 x Enrich Miles. Miles are earned by updating the Enrich membership number upon purchase of flight tickets online and once complete, passengers are required to present the Enrich member card upon check-in
Enrich members will be able to earn and redeem Miles on all Firefly flights. For a complete listing of eligible booking classes on accrual and redemption, please visit http://www.malaysiaairlines.com/hq/en/enrich.html.
To redeem miles, members may contact Malaysia Airlines Call Centre at 1 300 88 3000 (within Malaysia) or +603 7843 3000 (outside Malaysia).
Firefly is proud to offer this benefit in conjunction with Firefly’s 6th birthday celebration in addition to its current campaign of Everyday Low Fares (ELF) which is running until further notice. A total of 500,000 seats are up for grabs for the period of travel from 13 June 2013 to March 2014. “It has been a resounding response with the campaign as customers can
really now plan their holidays and be assured that they will have the chance to fly with minimal fuss but with great convenience from Subang and paying less than a taxi fare.” highlighted by Ignatius Ong, Firefly Chief Executive Officer.
Firefly, a wholly-owned subsidiary of Malaysia Airlines, began operations in April 2007. Currently, it operates a fleet of 12 ATR 72-500 turboprop aircraft out of Penang and Subang, connecting secondary destinations within the Indonesia-Malaysia-Thailand Growth Triangle as well as providing air linkages between Malaysia and Singapore.
Firefly provides incredible value as well as convenient flight timings and excellent service to its passengers. With Firefly, passengers enjoy 20kg of checked-baggage allowance, complimentary in-flight refreshment, assigned seating and the convenience of city airports.
Firefly has also received numerous accolades. The most recent was in April 2012 when Firefly was named the Most Promising Brand of the Year in the Transportation, Travel & Tourism category by Putra Brand Awards. Five months prior to this, in November 2011, Firefly was conferred the “Superbrand” status. Other awards received include the 2010 Frost & Sullivan Value Airline of the Year award and the Green Initiative of the Year 2010 award by Leaders in Aviation in conjunction with the Doha Aviation Summit. In 2009 Firefly was also recognised as the Best Brand in Aviation by the BrandLaureate.